Developing Ecosystems and Customer Engagement Through Enterprise App Stores

Developing Ecosystems and Customer Engagement Through Enterprise App Stores

Software Solutions Enable New Sales Models

RELEASE DATE
17-Apr-2014
REGION
North America
Research Code: 9847-00-7A-00-00
SKU: TE00154-NA-MR_01078
$1,500.00
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SKU
TE00154-NA-MR_01078
$1,500.00
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Description

The way in which people use technology is fundamentally changing and the impact is being felt by providers of enterprise communications solutions. This strategic analysis defines the effect of the consumerization of IT (CoIT) and software-driven unified communications platforms based on the buying habits of businesses. Furthermore, this insight identifies the app store model as an effective approach to address these new trends.

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Related Research
The way in which people use technology is fundamentally changing and the impact is being felt by providers of enterprise communications solutions. This strategic analysis defines the effect of the consumerization of IT (CoIT) and software-driven unified communications platforms based on the buying habits of businesses. Furthermore, this insight identifies the app store model as an effective approach to address these new trends.
More Information
No Index Yes
Podcast No
Author Michael Brandenburg
Industries Telecom
WIP Number 9847-00-7A-00-00
Is Prebook No