Ecosystem Activity for Automotive Data Monetization, 2024–2030
OEMs and Solution Providers are Developing New Concepts and Approaches to Re-invent the Vehicle Data Monetization Market
20-Nov-2024
Global
Market Research
MH8A-01-00-00-00
AU_2024_1146
In a competitive, yet fragmented market for vehicle data, partnerships with third parties can be the difference between a successful or failed strategy for original equipment manufacturers (OEMs).
Inflated expectations linked to the value of vehicle data that marked the peak hype years for data monetization are well behind the automotive industry. Now, OEMs are busy creating data platforms and access points that they own and operate, while weighing up partnerships with vehicle data marketplace, API providers, and industry associations.
At the same time, OEMs need to balance innovation with an acute focus on compliance with data privacy rules and regulations across the world.
This Frost & Sullivan analysis examines the European and North American OEMs that have publicly disclosed details of their vehicle data activity, as well as the solution providers that aim to help them achieve their aims of internal benefits and external returns on investment from data utilization.
Author: Jack Dunkley
Why is it Increasingly Difficult to Grow?
The Strategic Imperative 8™
The Impact of the Top 3 Strategic Imperatives on the Automotive Data Monetization Industry
Background and Context to Data Monetization in the Automotive and Mobility Industry
Overview of the Structure and Content of the Study
Data Privacy Legislation Overview in the United States, Europe, and China
Overview of OEM Activity
Overview of Vehicle Data Specialists Activity
Overview of Vehicle Data Specialists Activity (continued)
Evolution of OEM Strategies for Vehicle Data Monetization
Overview of Vehicle Data Start-up and Distributor Ecosystem
Roles of Vehicle Data Start-ups
Association and Consortia
Privacy Solution Providers
Implications of the Regulatory Landscape on Vehicle Data Monetization
The European Strategy for Data Is Maturing around the Core Principle of Data Protection
Europe—Live Privacy and Data Protection Directives and Regulations
Europe—Live Privacy and Data Protection Directives and Regulations (continued)
United States—Live Federal Privacy and Data Protection Directives and Regulations
United States—Current Picture of Live and Incoming State-level Privacy and Data Protection Directives and Regulations (as of 22 July 2024)
China—Live Privacy and Data Protection Directives and Regulations
Using Vehicle Data Requires an Acute Focus on Consumer Privacy
BMW Group
BMW Group (continued)
Ford
Ford (continued)
General Motors
General Motors (continued)
Mercedes-Benz
Mercedes-Benz (continued)
Stellantis
Stellantis (continued)
Volkswagen Group
Volkswagen Group (continued)
CANGO Mobility
CANGO Mobility (continued)
CARUSO Dataplace
CARUSO Dataplace (continued)
Dawex
Dawex (continued)
ECHOES
ECHOES (continued)
Gaist
Gaist (continued)
HERE Marketplace
HERE Marketplace (continued)
High Mobility
High Mobility (continued)
Mobito
Mobito (continued)
Motorq
Motorq (continued)
ObjectBox
ObjectBox (continued)
Smartcar
Smartcar (continued)
Growth Opportunity 1: Increased Interaction between OEMs and Vehicle Data Specialists
Growth Opportunity 1: Increased Interaction between OEMs and Vehicle Data Specialists (continued)
Growth Opportunity 2: Public-private Partnerships
Growth Opportunity 2: Public-private Partnerships (continued)
Growth Opportunity 3: Participation in Innovation Hubs
Growth Opportunity 3: Participation in Innovation Hubs (continued)
Benefits and Impacts of Growth Opportunities
Next Steps
List of Exhibits
Legal Disclaimer
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