Description
Advanced suspension systems were touted to be the next big thing in the automotive industry when they were launched a couple of decades ago. However, owing to the high cost of these systems, their market penetration has remained confined to premium vehicles. Many original equipment manufacturers (OEMs) have been offering passive suspension systems that offer benefits such as high temperature stability, lighter weight and lower costs as standard equipment.
As these systems have fixed damper settings, they are not capable of offering the right combination of comfort and ride and handling features, which consumers and OEMs expect. Also, OEMs have been facing a tough challenge to meet the stringent emission norms; some OEMs have been liable for financial penalties for not meeting these targets. In order to tackle these shortcomings, OEMs have started offering advanced suspension systems, such as the active and semi-active suspension systems, which offer the right balance of comfort, and ride and handling features.
Although the European automotive market is expected to stagnate over the short and medium term, there are still many opportunities to be explored by advanced suspension system suppliers in the OEM market. The European market has always been receptive towards the latest in automotive suspension technology, as European customers seek a balance between comfort, and ride and handling. There is also a growing need for luxury vehicles equipped with advanced suspension systems, such as the active and semi-active suspension solutions.
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