Global Smart Windows Market, Forecast to 2021

Global Smart Windows Market, Forecast to 2021

Smart Windows to Enter Connected Homes and Smart Buildings Space Through IoT Integration

RELEASE DATE
21-Jul-2017
REGION
Global
Deliverable Type
Market Research
Research Code: 9AAF-00-43-00-00
SKU: EN00993-GL-MR_20431
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Description

Smart windows are next generation windows, integrated with smart glass or switchable glass that selectively blocks or allows sunlight and heat in buildings by switching from clear to opaque in response to certain stimulus. This stimulus can be sunlight, electricity, or temperature.

Smart windows are transforming into a prominent energy management option, especially in developed countries as they involve lower capital costs when compared to other energy management systems that provide energy and cost savings.

Frost & Sullivan see smart windows as a significant part of buildings Internet of Things (IoT) and this study explores how this development is creating opportunities for the smart windows participants on the one hand, and how IoT participants will benefit from fitting smart windows into their strategies. Smart windows is growing at an accelerated pace, but is currently under-penetrated due to lack of awareness among customers. The market earned revenue of $189.3 million, growing at a rate of 23% in 2016.

Frost & Sullivan has segmented the study from a technology perspective, active and passive, which are further segmented according to technologies such as Electrochromic, Thermochromic, suspended particle display (SPD), and polymer dispersed liquid crystal (PDLC). There is also Photochromic technology, which belongs to the passive category that changes its transparency in response to light intensity. This technology is mostly used in sunglasses rather in the construction industry. Although small units have been produced as a consumer product, cost-effective, large, durable glazings for windows are not yet commercially available. Photochromics has been excluded from this study due to its commercial unavailability at a large scale and sparse usage in small buildings. Therefore, it is not included in the product scope and this segment not analyzed later in the study.

The study is further segmented based on end users: Residential, office, (includes commercial and industrial offices), hospitality, healthcare, education, others (retail, government, and airports). The regional scope of the study covers North America, Europe, Russia, Asia-Pacific (India, China, Japan, South Korea, Singapore, Malaysia, Australia & New Zealand), Latin America (LATAM) and the Middle East and Africa (MEA).

Frost & Sullivan has identified key growth opportunities such as IoT-enabled smart windows, impact of smart windows on adjacent markets such as HVAC, lighting controls, and glass & materials market, for participants to create new revenue models and stay ahead of competition.

Key questions this study will answer:
•     Is the market growing? How long will it continue to grow, and at what rate?
•     What is the actual and total addressable market for smart windows in 2016 and 2021?
•     What are the current technologies prevalent in the smart windows market and will there be any technology transition that will take place over the next 5 years?
•     What are the implications of IoT in the smart windows market? How will IoT participants benefit from this?
•     What are the growth opportunities and critical success factors for participants to survive and compete in this market?

Table of Contents

Key Findings

Key Summary

CEO’s 360 Degree Perspective

3 Big Predictions

Technology Roadmap for Smart Windows

Associated Research and Multimedia on Building Energy Management

Market Definition

Market Definition (continued)

Market Definition (continued)

Market Segmentation

Market Segmentation by End-user Verticals

Market Segmentation by Technology

Distribution Channel

Implications of IoT on Smart Windows Market

Key Questions this Study will Answer

Key Market Drivers and Restraints

Key Drivers

Key Restraints

Revenue Forecast

Percent Revenue and Revenue Forecast by End-user Verticals

Percent Revenue and Revenue Forecast by Technology

Percent Revenue and Revenue Forecast by Region

Competitive Landscape

Smart Windows and Adjacent Markets

Global Hotspots and Emerging Geographies

Revenue Forecast—Total Addressable Market (TAM)

Percent Revenue and Revenue Forecast by End-user Verticals—(TAM)

Percent Revenue and Revenue Forecast by Region—(TAM)

Growth Opportunity 1—IoT-enabled Smart Windows

Growth Opportunity 2—HVAC and Smart Windows

Growth Opportunity 3—Lighting Controls and Smart Windows

Growth Opportunity 4—Glass & Materials and Smart Windows

Strategic Imperatives for Success and Growth

Saint-Gobain—Digital Windows

View—Intelligent Windows

Sonte—Digital Shades

Kinestral Technologies—Daylight Management System

Philips—Luminescent Solar Concentrators

Legal Disclaimer

Abbreviations and Acronyms

The Frost & Sullivan Story

Value Proposition—Future of Your Company & Career

Global Perspective

Industry Convergence

360º Research Perspective

Implementation Excellence

Our Blue Ocean Strategy

Smart windows are next generation windows, integrated with smart glass or switchable glass that selectively blocks or allows sunlight and heat in buildings by switching from clear to opaque in response to certain stimulus. This stimulus can be sunlight, electricity, or temperature. Smart windows are transforming into a prominent energy management option, especially in developed countries as they involve lower capital costs when compared to other energy management systems that provide energy and cost savings. Frost & Sullivan see smart windows as a significant part of buildings Internet of Things (IoT) and this study explores how this development is creating opportunities for the smart windows participants on the one hand, and how IoT participants will benefit from fitting smart windows into their strategies. Smart windows is growing at an accelerated pace, but is currently under-penetrated due to lack of awareness among customers. The market earned revenue of $189.3 million, growing at a rate of 23% in 2016. Frost & Sullivan has segmented the study from a technology perspective, active and passive, which are further segmented according to technologies such as Electrochromic, Thermochromic, suspended particle display (SPD), and polymer dispersed liquid crystal (PDLC). There is also Photochromic technology, which belongs to the passive category that changes its transparency in response to light intensity. This technology is mostly used in sunglasses rather in the construction industry. Although small units have been produced as a consumer product, cost-effective, large, durable glazings for windows are not yet commercially available. Photochromics has been excluded from this study due to its commercial unavailability at a large scale and sparse usage in small buildings. Therefore, it is not included in the product scope and this segment not analyzed later in the study. The study is further segmented based on end users: Residential, office, (includes commercial
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Deliverable Type Market Research
No Index No
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Author Anirudh Bhaskaran
Industries Environment
WIP Number 9AAF-00-43-00-00
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