Industries

The pandemic has been an essential influence for the increase in digital marketing among B-to-B and B-to-C companies. There has been an explosion in advertising on over-the-top (OTT) channels. Companies are embracing organic social media interactions and focusing on the omnichannel approach to the customer journey. With so many people on digital pl...

21 Dec 2021  |  Europe  |  Frost Radar

Frost Radar™: European Customer Experience (CX) Outsourcing Services, 2021

A Benchmarking System to Spark Companies to Action—Innovation that Fuels New Deal Flow and Growth Pipelines

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Customer experience (CX) is becoming the primary factor impacting customer loyalty and one of the most relevant business differentiators. In Europe, demand for outsourced CX services is growing steadily as end-users demand more responsive, personalized, and engaging experiences. Businesses must design and implement a superior end-to-end customer jo...

Ransomware has evolved into a top security concern for organizations, and the escalating number of attacks have validated the harmful impact this type of malware can cause across numerous sectors and industries. Cyber-attacks involving ransomware were originally viewed as a novelty that creative criminals came up with, but this type of malware atta...

Southeast Asia is an important data center colocation services market in Asia-Pacific. The market will continue growing with the increasing implementation of digital transformation initiatives, favorable government policies, a business-friendly environment, and political stability. Enterprises shifting their focus to disruptive technologies will al...

21 Dec 2021  |  North America  |  Market Research

Global Privileged Access Management (PAM) Solutions Growth Opportunities

The Ever-changing Threat Landscape and Expanded Attack Surface Drive the Future Growth Potential of Privileged Access Management Solutions

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Cyberattacks continued to increase in 2020 and will constantly evolve in the future with increasing sophistication and blended techniques. Attacks on privileged accounts are expected to rise, as working from home and hybrid working environments will continue to prevail in the years to come due to the pandemic. The digital transformation journey...

This Frost & Sullivan report analyzes the global secure web gateway (SWG) market. Web-borne threats are second to email as the major threat vector for cyberattacks. It is the hacker’s favorite for command and control. More organizations are conducting business online and web access has become a critical component. There has been a drastic incre...

17 Dec 2021  |  North America  |  Frost Radar

Frost Radar™: North American Customer Experience Outsourcing Services Market, 2021

A Benchmarking System to Spark Companies to Action - Innovation that Fuels New Deal Flow and Growth Pipelines

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The customer experience (CX) landscape is shifting rapidly. Enterprises across the board are realizing the significance of delivering excellent customer service as a competitive differentiator. Hence, this field is gaining more attention and greater investment priority. The CX outsourcing services market is also becoming much more tech-intensive as...

16 Dec 2021  |  Global  |  Customer Research

Impact of Mobile Devices and Apps on Customer Experience (CX)

Customer Perspectives on Excelling in CX in a Mobile World

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With over 90% of customers using smart mobile apps as a customer experience (CX) channel, companies across industries must deliver excellent customer care on mobile devices. They must also ensure that mobile apps are part of their omnichannel strategy. This study gives insights to CX companies on mobile app usage. The pandemic has accelerated ...

The cloud represents the most critical aspect of digital transformation, according to respondents to the 2021 Frost & Sullivan Global Cloud User survey. As such, companies continue to build out their hybrid, multicloud environments to support strategic business goals, such as agility and improved customer experience. In the tenth annual survey of...