Industries Market Research Reports

Frost & Sullivan defines Communications Platforms as a Service (CPaaS) as any cloud-based platform that enables developers to programmatically embed voice, video, chat, and messaging services within their business or consumer applications. In nearly all cases, the embedded communications and collaboration services leveraged through a CPaaS are a fe...

21 Dec 2022  |  North America  |  Market Research

Growth Opportunities in the North American VoIP Access and SIP Trunking Services Market, Forecasts to 2028

VoIP Services Find New a New Role in Cloud PBX Integrations

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This study delivers market sizing, growth forecasts and market share analysis in the next-generation voice access services market comprising: • Voice over Internet Protocol (VoIP) trunking • Session Initiation Protocol (SIP) trunking • Basic VoIP access services • Cloud Calling Plans VoIP access and VoIP/SIP trunking services inv...

09 Dec 2022  |  Asia Pacific  |  Market Research

Growth Opportunities in the Global Mobile Advertising Market

Emerging MarTech and AdTech Platforms, Market Expansion, and Industry Convergence Drive Market Growth

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A high smartphone penetration rate will boost mobile advertising market growth. Next-gen technology in the telecommunication sector and advertising platforms propel mobile advertising toward a wider target audience. With augmented/virtual reality (AR/VR) and the metaverse expanding to mobile environments, attractive digital advertising supported by...

Although the telecoms landscape in APAC has changed a lot since the onset of the COVID-19 pandemic, data as a key driver of traffic and 5G monetization as the industry’s biggest bottleneck remain important trends impacting the industry. As 5G enterprise develops, enhanced mobile broadband (eMBB) is expected to continue to impact the mobile operat...

The COVID-19 pandemic changed market trends, with digital and self-service now the norms. Meanwhile, companies are still implementing plans decided before the pandemic. Many of these plans include new retail store openings and using new marketing technology for retail stores to improve sales, customer experience, and operational efficiency. Suppose...

The fifth generation of wireless technology (5G) has arrived and is being rolled out globally. 5G is possible because of the contributions of previous generations of wireless communications and a number of disruptive technologies, each of which must be understood at least at a high level to paint a full picture of the industry. This report centers ...

An operations support system (OSS) is an IT or computer system that communication service providers use to manage their networks and, along with business support systems (BSSs), serve customers. This report examines the trends in OSS evolution (particularly in 5G), outline the market opportunities that OSS vendors must support in 5G, and illustrate...

In this report, Frost & Sullivan focuses on leading service providers of comprehensive business carrier Ethernet services in the US market. This market continues to experience negative Ethernet revenue growth rates primarily due to price compression and market maturity. The report delivers market forecasts for business carrier Ethernet services fro...

26 Oct 2022  |  Asia Pacific  |  Market Research

Asia-Pacific Mobile Advertising Growth Opportunities

Hyper-personalization of Advertising and Autonomous Ad Network for Transformational Growth

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The rising Internet penetration and ubiquity of smartphones will contribute to the growth of mobile advertising in Asia-Pacific. Mobile advertising services in the region are growing rapidly, as advertisers, media companies, and publishers follow audiences away from traditional TV commercials and desktops. The increased use of next-generation a...