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09 Dec 2022  |  Asia Pacific  |  Market Research
Growth Opportunities in the Global Mobile Advertising Market
Emerging MarTech and AdTech Platforms, Market Expansion, and Industry Convergence Drive Market Growth
A high smartphone penetration rate will boost mobile advertising market growth. Next-gen technology in the telecommunication sector and advertising platforms propel mobile advertising toward a wider target audience. With augmented/virtual reality (AR/VR) and the metaverse expanding to mobile environments, attractive digital advertising supported by...
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02 Dec 2022  |  Asia Pacific  |  Market Research
Global 5G Developments and Outlook for 2023
Greater emphasis on customer experience and network automation by mobile operators will drive 5G development in Asia Pacific
Although the telecoms landscape in APAC has changed a lot since the onset of the COVID-19 pandemic, data as a key driver of traffic and 5G monetization as the industry’s biggest bottleneck remain important trends impacting the industry. As 5G enterprise develops, enhanced mobile broadband (eMBB) is expected to continue to impact the mobile operat...
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25 Nov 2022  |  Asia Pacific  |  Market Research
5G and Customer Experience Strategies in Asia-Pacific
Boundless Opportunities for Companies Hoping to Leverage 5G and Customer Experience
The COVID-19 pandemic changed market trends, with digital and self-service now the norms. Meanwhile, companies are still implementing plans decided before the pandemic. Many of these plans include new retail store openings and using new marketing technology for retail stores to improve sales, customer experience, and operational efficiency. Suppose...
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26 Oct 2022  |  Asia Pacific  |  Market Research
Asia-Pacific Mobile Advertising Growth Opportunities
Hyper-personalization of Advertising and Autonomous Ad Network for Transformational Growth
The rising Internet penetration and ubiquity of smartphones will contribute to the growth of mobile advertising in Asia-Pacific. Mobile advertising services in the region are growing rapidly, as advertisers, media companies, and publishers follow audiences away from traditional TV commercials and desktops. The increased use of next-generation a...
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30 Aug 2022  |  Asia Pacific  |  Market Research
APAC Video Conferencing Devices Market, Forecast to 2026
Market Size and Market Share Tracker
2021 marked the beginning of the revival of meeting rooms and office spaces. As businesses prepare for the return to office, meeting rooms have seen growing technology investments to support hybrid work. Despite the headwinds from the impact of supply chain issues and component shortages which have triggered uneven sales cycles throughout 2021, the...
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17 Aug 2022  |  Asia Pacific  |  Market Research
5G Monetization and Adoption Strategies in Asia-Pacific
Greater Technological Convergence Can Unlock the Transformative Power of 5G
The Asia-Pacific (APAC) 5G market generated revenue of $6.59 billion in 2021, and it is likely to reach $35.22 billion in 2026, increasing at a compound annual growth rate (CAGR) of 39.8% from 2021 to 2026. Market focus is shifting even more towards growing the enterprise segment, which makes commercial sense. 5G monetization in APAC for both the c...
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29 Jul 2022  |  Asia Pacific  |  Market Research
Asia-Pacific Mobile Financial Services Growth Opportunities
Disruptive Technologies, Customer Value Chain Compression, and Strategic Partnering are Fueling Growth
Mobile financial services (MFS) allow customers to access financial services and make financial transactions through mobile applications (apps). The use of mobile apps is playing an important role in the adoption of MFS in the Asia-Pacific (APAC), especially in areas where the mobile penetration rate is high and the population is largely underbanke...
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20 Jul 2022  |  Asia Pacific  |  Market Research
Asia-Pacific Fixed Broadband Growth Opportunities
Transformative Mega Trends Drive the Growth of Fixed Broadband in Asia-Pacific
Remote working and online learning have transformed the fixed broadband market in Asia-Pacific. These market trends drove up usage of high-data- and high-bandwidth-intensive applications, such as telecommuting, video conferencing and streaming, which increased the demand for high-speed and reliable internet connectivity. However, the growing adopti...
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20 May 2022  |  Asia Pacific  |  Market Research
Asia-Pacific 5G Digital Indoor System (DIS) and Small Cell Growth Opportunities
Indoor Use-cases Will Drive Indoor Connectivity Experience Improvements and the Growth of 5G Indoor Solutions
The revenue from 5G DIS and small cells in Asia-Pacific will increase from $3.26 billion in 2021 to $16.04 billion in 2026 at a CAGR of 37.6% from 2021 to 2026. From 2023, the market will accelerate as countries move into the recovery phase following the COVID-19 pandemic; mobile operators will be able to allocate more CAPEX to achieve greater grow...
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19 Apr 2022  |  Asia Pacific  |  Market Research
Asia-Pacific Telecommunications Growth Opportunities
Innovative Business Models, Transformative Mega Trends, and Disruptive Technologies are Driving Growth Opportunities for the Telecommunications Industry in Asia-Pacific
Market trends such as remote working and learning and entertainment needs have reshaped the business segments of the telecommunications industry in Asia-Pacific, including the mobile, fixed, and digital segments. Consumers have increased the adoption of digital services such as videoconferencing, digital financial services, and eCommerce to meet th...
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