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01 Apr 2013  |  Europe  |  Customer Research
2012 European Customer Desirability and Willingness to Pay for Infotainment, HMI and Telematics Features and Services
Consumers' Willingness to Pay for Next-Generation Infotainment, App Concepts, and HMI Solutions
This customer research deliverable measures customer attitudes and perceptions regarding new generation infotainment, app concepts and HMI solutions. The demographic is comprised of European vehicle owners who intend to purchase a new vehicle within the next two years. Only qualified respondents, who met requirements set by a screening process prio...
$10,000.00