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21 Feb 2013 | North America | Megatrends
Future of New Car eRetailing in the Automotive Industry
By 2020, Online Sales is Expected to Account for Approximately Four Per cent of Global New Car Sales
This study presents the analysis and the benchmarking of global OEMs' new car eRetailing strategies. It introduces the market participants, identifies the key drivers, presents the strategic analysis of regional markets and discusses target customers, the value chain, business models and the OEM mindset regarding the emerging omnichannel eRetailing...
$3,500.00
Special Price $2,625.00 save 25 %
