Digitization today pervades every aspect of our lives and has transformed the power of the consumer. The ubiquity of the Internet has ensured an increasing base of connected customers and leading to endless possibilities for growth opportunities.
But how can an organization tap into these opportunities? The connected consumer needs to be analysed and catered to with specialized tools and processes that can help deliver repeated optimal customer experience. Targeted
From simple user interfaces to large data asset management; from Big Data analytics to Digital Marketing, from digital educational tools to experiential learning programs, the IT industry is consistently innovating products and services that can help an enterprise reach, engage with and serve a targeted customer faster with high rate of success.
Frost & Sullivan’s Digital Transformation research and consulting programs look at the advent of newer technologies and their impact on organizations, disrupting old processes and enabling a new horizon of opportunities for companies to turn around old, fragmented business segments into a transformed consumer-centric service approach. The Enterprise Digital Media markets we cover include, but are not limited to:
- Big Data Analytics
- Web and Mobile Analytics
- Online Advertising
- Embedded Software
- Digital Asset Management (DAM), Enterprise Content Management (ECM)
- Software Licensing
- Digital Storage
- Digital Publishing
- CAD Software
- Digital Rights Management (DRM), Content Protection
- Video Webcasting
- Lecture Capture and Learning Management Systems (LMS)
We work closely with the world’s largest IT firms, telecom operators, technology vendors, OEMs and upcoming, disruptive start-ups to help them find their footing in this sea of change. Tailored, customized solutions provide clients with the best strategies for growth, supported by the right key data points researched to meet the client’s needs and the specific engagement. Our research spans broadly across the sector and provides deep insights into specific markets in the most significant areas of IT and the digital media industry.
28 Aug 2013  |  Global
Social Media a Catalyst for Online Shopping-67% of Indian Online Shoppers Refer to Social Media Before Making Purchases
Over 130 million Indians are connected to the Web via fixed and mobile broadband. This research insight studies the impact of social media on online shopping among Indians based on a consumer survey. This insight discusses the apparent benefits of social media and how it can be applied by enterprises to their advantage. It also presents an overview...
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19 Aug 2013  |  Global
Proliferation of Digital Assets and Demand for Content Repurposing Fuels Double-digit Market Growth
This study covers the global dynamic publishing solutions market, with a market overview that includes drivers, restraints, forecast and trends, and market share and competitive analysis. Revenue forecasts are provided through 2017 for North America, Latin America, Europe, the Middle East, Africa, and Asia-Pacific. The dynamic publishing solutions...
12 Aug 2013  |  Global
Increased Need for Brand Visibility and Organized Marketing Processes Propel Growth
Frost & Sullivan defines the global MPOS market as a value chain of product suites that offers marketing departments capabilities including: planning, creating print/digital collateral, managing campaigns/workflow, benchmarking, analyzing, and integrating social media. The main drivers include growing need to structure/optimize marketing in organiz...
19 Jun 2013  |  North America
Demand Saturation Slows Total Market; But Cinema Propels Product Innovation and Revenue Growth
The total digital broadcast and cinematography cameras market is in a mature phase and exhibited negligible annual growth in 2012. While digitization and HD sustain demand in the broadcast segment, it is the cinema sector that will fuel growth, albeit marginally. The market used to be distinctly segmented- with specific type of cameras for specific...
29 May 2013  |  Global
Widespread IP Adoption across Verticals Makes Investments in Video Monitoring Solutions Imperative
This study covers the global IP video network management market growth, market trends, competition, and competitor strategies. The market is in the process of ensuring the overall efficiency of video transmission over IP at the headend, through the transport stream, and at the edge of the network using monitoring products such as probes, analyzers,...
28 Feb 2013  |  Global
Emerging Countries Critical Growth Drivers in the CAD Market
Emerging countries present not only opportunities for growth but also challenges that must be overcome if global vendors are to capitalize on and maximise the potential of the opportunities. This insight focuses on important emerging economies - Brazil, Russia, India, China, Indonesia, Turkey, Chile, Colombia, and Mexico - and discusses trends rela...
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01 Feb 2013  |  Global
Emerging Verticals and Geographies Show Explosive Growth Opportunities
This research service provides a detailed Market Engineering analysis of the Enterprise Content Management market, and includes insight into specific industry verticals including Healthcare, Government, and Business & Technology Services segments. This global perspective also examines the ECM value proposition in the North America/Latin America, As...
07 Jan 2013  |  Global
Video Growing at Twice the Rate of Traditional Display Ads
This study covers the state of the global online video advertising platforms market, examining the drivers and restraints for growth and pricing and technology, demand, and geographical trends. It includes a discussion on the following: online ad spending, online video ad spending, and online video advertising platforms. Market growth by regionNor...