Malaysian ICT Market Outlook, 2016

Mobile Network Operators (MNOs) to Attract Users with Innovative Strategies as eCommerce and Internet of Things (IoT) Rev Up Growth

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The Malaysian ICT market is going through a lot of changes and will gain momentum in 2016. The Malaysian government has taken special interest in developing the Internet of Things (IoT) sector, which has resulted in several market partnerships. The country’s eCommerce market is slowly but steadily increasing while its telecom sector has strong competition. Mobile Network Operators (MNO) are using innovative marketing tactics to attract new subscribers and retain existing ones. In the last year, there has been an increase in cyber attacks on Malaysian businesses; the country is now one of the top 10 global countries affected by online banking malware.

Table of Contents

Malaysian ICT Market Outlook, 2016Executive SummaryKey FindingsKey Events that Shaped 2015Movers & Shakers of 2015Services to Drive Spending in the IoT SectorPreparing for the Next Wave of ‘Cloudification’Security Paradigm Shifts to Physical Domain Fastest Growing ICT Market Segment in Asia-Pacific Construction Frenzy in Data Center SectorData Centers—Building Activity Heat MapProduct-as-a-Service Model Across Different Industry SectorsExamples of Product-as-a-Service Business ModelDigital Transformation Leading to New Business Models 2016 PredictionsTelecom Landscape MNOs Using Innovative Marketing Strategies to Attract UsersMobile Virtual Network Operators (MVNOs)—Use USPs to Increase GrowthTotal Mobile Service Revenue for Top 3 MNOsBuilding Digital ServicesMalaysia Fixed Broadband—Market Scenario2016 Predictions for Global Telecom Companies2016 Predictions for Malaysian Telcos Internet of ThingsRapid Increase of IoT in 2015Learnings from 2015Industry Service Sector will Drive IoT Spending Malaysia—IoT SpendingCompanies to Watch in 2016Internet of Things in Malaysia Key Market Predictions—IoT Sector Frost & Sullivan’s Proposed Research on IoTeCommerceMalaysia—Emerging Hotbed for Start-up CompaniesMalaysia B2CGrowth of eCommerce by Mobile UsersB2C Spending—Five Purchase ActivitiesFactors Driving eCommerceeCommerce Market—Attractive to International CompanieseCommerce Sector—An Increasingly Crowded MarketEvolving eCommerce Business ModelseCommerce Channels—DiversificationMobile Apps—High Conversion Rates Key Market Predictions—eCommerce SectorData Center and Cloud ComputingEPP3—Centerpiece Driving the IndustryData Center and Cloud Computing Market—Asia-PacificData Center and Cloud Computing Market—MalaysiaService Evolution Trends—Domestic MarketCountry Benchmarking—Singapore, Hong Kong, and Malaysia Outstanding Participants with Industrial Focus—2015Key Market Predictions—Data Center and Cloud Computing SectorFrost & Sullivan’s Proposed Research Calendar for Data Centers and Cloud Computing ServicesRedefining Cybersecurity Escalation of Cybersecurity Threats in MalaysiaRethinking Managed Services—Adopting Business Operational ViewpointsTotal Malaysia Managed Security Service Market—Service Adoption AnalysisCase Analysis—Industrial Control Systems SecurityState of ICS Devices Connected to the Internet ICS Security Market—Revenue ForecastExtending the Cybersecurity ParadigmIntroducing T.R.A.C.E.Key Market Predictions—Cybersecurity SectorLegal DisclaimerAppendixAcronymsThe Frost & Sullivan StoryThe Frost & Sullivan StoryValue Proposition: Future of Your Company & CareerGlobal PerspectiveIndustry Convergence360º Research PerspectiveImplementation ExcellenceOur Blue Ocean Strategy




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