Navigating an Era of Digital Transformation in Latin America

A Customer Perspective

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This study is derived from a survey of IT decision makers around the world across multiple industries. It provides insightful information on what drives investment in IT solutions, the IT-related challenges that organizations face today, and most importantly, plans for IT budgets. Technologies covered include Enterprise Mobility Management, Social Media Management & Marketing Tools, eCommerce/mCommerce, Unified Communications & Collaboration, Infrastructure and Data Centers, Big Data and Analytics, Digital Marketing, Customer Experience Management, Cybersecurity, Internet of Things (M2M), ERP/Supply Chain Management/HR Management. There is section on Internet of Things that explores drivers, challenges, and different phases of implementation. End user companies will be able to benchmark themselves with regard to IT investments while IT companies will learn how to gain a competitive advantage over the next few years.

Excerpts from the study:

•While reducing operation costs is the major driver for IT Solutions today, there will be a major shift in investment drivers in 2018 when Latin American organizations will focus on expansion to new markets/regions and gaining a competitive advan

•Dealing with security threats still tops the list of challenges for IT Companies in Latin America. Ensuring network stability/reliability and aligning IT with business strategies appeared as major concerns as well.

•eCommerce/mCommerce, social media management and marketing tools, and digital marketing are among the top technologies that impact revenues in Latin America.

Improving the ability to boost customer service/marketing and collect customer usage data are major drivers for IoT Solutions in Latin America. 

•While it is true that cloud solutions are still perceived as a tool that helps to store large amounts of data, this perception is about to change as more Latin American companies consider cloud as a way to access advanced features/capabilities and greater flexibility at times of rapid growth or downsizing.

About half of the smartphones used for work are employee-owned Latin America. More than 50% of respondents plan to increase BYOD in their organizations over the next two years. 

•Early adopters of IT showed strong revenue growth by a high margin when compared to the early and late majority.

Table of Contents

Navigating an Era of Digital Transformation in Latin AmericaResearch Objectives and MethodsResearch ObjectivesSurvey MethodologyIT Decision Maker ProfileOrganization’s Industry SectorRespondent Job TitlesOrganization’s Revenues Growth and MarginExecutive SummarySummary of Major FindingsSummary of Major Findings (continued)Summary of Major Findings (continued)Summary of Major Findings (continued)How Latin America is Using IT in an Era of Digital TransformationTop Challenges for ITTop Challenges for IT by Size of OrganizationTop Challenges for IT by CEO and CIOTop Challenges for IT by Organization’s Revenue GrowthTop Challenges for IT by Organization’s MarginTop Challenges for IT by SectorTop Challenges for IT by Sector (continued)Top Drivers for IT InvestmentTop Drivers for IT Investment in 2018 by Size of OrganizationTop Drivers for IT Investment in 2018 by CEO and CIOTop Drivers for IT Investment in 2018 by Organization’s Revenue GrowthTop Drivers for IT Investment in 2018 by Organization’s MarginTop Drivers for IT Investment in 2018 by SectorTop Drivers for IT Investment in 2018 by Sector (continued)Plans for Investment in ITTop Technologies Impact on RevenuesTop Technologies Impact on Revenues by Size of OrganizationTop Technologies Impact on Revenues by Job TitleTop Technologies Impact on Revenues by Organization’s Revenue GrowthTop Technologies Impact on Revenues by Organization’s MarginTop Technologies Impact on Revenues by SectorTop Technologies Impact on Revenues by Sector (continued)Top Technologies That Positively Impact Cost ReductionTop Technologies That Positively Impact Cost Reduction by Size of OrganizationTop Technologies That Positively Impact Cost Reduction by Job TitleTop Technologies That Positively Impact Cost Reduction by Organization’s Revenue GrowthTop Technologies That Positively Impact Cost Reduction by Organization’s MarginTop Technologies That Positively Impact Cost Reduction by SectorTop Technologies That Positively Impact Cost Reduction by Sector (continued)Top Security ConcernsTop Security Concerns by Size of Organization Top Security Concerns by Job Title Top Security Concerns by Organization’s Revenue GrowthTop Security Concerns by Organization’s MarginTop Security Concerns by SectorTop Security Concerns by Sector (continued)Importance of mCommerceOpportunities for the Internet of ThingsThe Internet of Things Deployment StagesTop Concerns About the Internet of ThingsDrivers for Investment in Internet of ThingsBest Chip/Module Vendor for the Internet of ThingsBest Devices Vendors for the Internet of ThingsBest Networking Provider for the Internet of ThingsBest Platform Provider for the Internet of ThingsBest Systems Integrator for the Internet of ThingsTrends in CloudInfluences for Selecting a Cloud ProviderPercentage of Storage Moved to the CloudPercentage of Applications Moved to the CloudValue of Cloud-Based Solutions Among UsersSatisfaction with Cloud-Based SolutionsBarriers to Adoption of Cloud-Based SolutionsTrends in Mobile & WirelessUse of Mobile DevicesSupport for Mobile Operating SystemsEnforcing BYOD Policies and Expectations for FuturePerception of Organizations’ SuccessOrganization’s Approach to IT Investments and its Competitive AssessmentOrganization’s Approach to IT Investments by Organization’s Revenue GrowthOrganization’s Approach to IT Investments by Organization’s MarginIT Solutions Usage by Technology AdoptionBudget Allocation2015 IT Budget in Relation to Organization’s Revenue2015 vs 2016 IT Budget AllocationExpected IT Budget Change in 2017Percentage of IT Budget Consumed by Top Three Communications SuppliersPercentage of IT Budget Consumed by Small to Medium Communications SuppliersCAPEX Vs. OPEX SpendingAny Questions?Legal DisclaimerThe Frost & Sullivan StoryThe Frost & Sullivan StoryValue Proposition: Future of Your Company & CareerGlobal PerspectiveIndustry Convergence360º Research PerspectiveImplementation ExcellenceOur Blue Ocean Strategy




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