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01 Apr 2015  |  Global  |  Market Research
Global Marketing Automation Software Market
Marketing Automation Evolves into a True Cross-Channel Marketing Suite
The global marketing automation market continues to show phenomenal growth. This study discusses two end-user segments: small and medium-sized businesses (SMB) and large enterprises. The regional forecast spans North America, Latin America, Europe, the Middle East and Africa, and Asia-Pacific. Market drivers and restraints are ranked and explained....
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09 Dec 2014  |  South Asia, Middle East & North Africa  |  Market Research
Marketing Automation Solutions MarketIndia
Increasing Enterprise Digital Marketing Initiatives Drive Growth at a CAGR of 25% by 2020
A Marketing Automation Solution (MAS) is a tool that automates marketing and sales activities to drive revenue growth and empowers organizations to make data-driven decisions. It includes Content Marketing Enablement, Lead Management, Sales Enablement, and Marketing Analytics and Measurement. The MAS market in India is at a nascent stage; awareness...
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10 Dec 2013  |  Global  |  Market Research
Global Marketing Automation Software Market
MAS Becomes a must have Tool, Enabling Marketers to Focus on Measurement, Driving Revenues
This global marketing automation software (MAS) market study discusses the drivers and restraints to growth, market trends, and technology trends. Global and regional forecasts are included. The base year is 2013 and the forecast period runs through 2020. The market is divided into 3 regions: NALA, EMEA, and APAC. The study covers pricing trends al...
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16 Apr 2020  |  Global  |  Market Research
Post-pandemic Growth Opportunity Analysis of the Marketing Automation Solutions Market
Assessing Growth Opportunities and Growth Pipelines in Light of the COVID-19 Pandemic
Marketing automation solutions (MAS) constitute the following four functions: campaign management, sales enablement, lead management, and data and analytics. MAS differentiate from marketing process automation solutions, customer relationship management, digital asset management, and email marketing software. MAS serve the small- and medium-sized b...
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15 Jun 2012  |  Global  |  Market Research
Global Marketing Process Optimization Solutions Market
Continued Success for the Global Marketing Process Optimization Solutions Market
This research covers the global marketing process optimization solutions market. Frost & Sullivan defines the MPOS market as a value chain of product suites that offer marketing departments the ability to execute marketing functions including: planning, creation of print and digital marketing collateral, campaign and workflow management, benchmarki...
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14 Jun 2024  |  North America  |  Frost Radar
Frost Radar™: Account-based Marketing Platforms, 2024
A Benchmarking System to Spark Companies to Action - Innovation that Fuels New Deal Flow and Growth Pipelines
The Frost Radar on account-based marketing (ABM) platforms analyzes providers that offer technology platforms, tools, and services created to streamline and optimize the execution of ABM strategies. ABM is a strategic approach in which a business targets its marketing efforts on a specific set of high-value accounts through personalized engagement...
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30 Dec 2015  |  Global  |  Market Research
Global Big Data Analytics Market
The High Demand for Self-service, Automated Analytics and the Rapid Adoption of Predictive Tools Boost Growth
The global Big Data analytics market demonstrated phenomenal growth in 2015. This study discusses 2 end-user segments: data discovery and visualization (DDV) and advanced analytics (AA). The regional forecast spans North America, Latin America, Europe, the Middle East, and Africa, and Asia-Pacific. Market drivers and restraints are ranked in order ...
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23 May 2023  |  Global  |  Frost Radar
Frost Radar™: Video on Demand (VOD) Market
A Benchmarking System to Spark Companies to Action - Innovation that Fuels New Deal Flow and Growth Pipelines
Frost & Sullivan’s global team of analysts and consultants continuously researches a wide range of industries across the globe. The primary and secondary analysis span the entire value chain, identifying organizations that consistently develop new growth strategies based on a visionary understanding of the future and a proven ability to address eme...
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15 Dec 2022  |  North America  |  Market Research
The Impact of the Metaverse on Digital Advertising
The Metaverse is Reshaping Marketing Strategies and Offering Brands Revolutionary Ways to Engage with their Audiences
The metaverse as a concept can be complex to understand. Frost & Sullivan categorizes the metaverse as an interconnected network of persistent 3D worlds and simulations where end users, represented by virtual avatars, are enabled with a sense of social presence and spatial awareness and participate in an extensive virtual economy. This study dis...
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18 Sep 2018  |  North America  |  Market Research
Global Routers, Switchers, and Master Controls Market, Forecast to 2023
Market Consolidation and Convergence of Product Offerings Drive Market Growth
This study on the routers, switchers, and master controls market covers software and hardware point solutions as well as comprehensive, large-scale value based applications that support the video production and broadcasting needs of consumers. The global market generated $656.6 million in 2017, and is expected to grow at a compound annual growth ra...
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