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14 Nov 2016  |  North America  |  Market Research
Akamai’s Media Pricing Cuts Fail to Address the Company’s Underlying Issues
Akamai Should Consider Exiting the Media Business and Focus onWeb Performance and Security Product Lines
Akamai must formulate a viable strategy to succeed in an industry that is volatile with thin margins. The company has a commoditized service offering and deals with customers that compete against it. It is challenged both by cloud providers that have more scale and ways to make money, and by competitors that have distinct CapEx advantages. Akamai i...
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02 Dec 2019  |  North America  |  Market Research
The Challenges and Best Practices for Inserting Ads into OTT Downloadable Videos
AVOD Providers are Unsure About Integrating into an Ad-supported Business Model
The importance of download as a feature within OTT services and how it may be a big business opportunity for AVOD providers cannot be overstated. But this will only hold true if the technology can work seamlessly with existing apps and ad-based revenue models. More OTT services, both AVOD and SVOD, must start including downloads as an option, to en...
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17 Jun 2016  |  North America  |  Market Research
The Choice between DRM and Encrypted HLS for Content Owners
Digital Rights Management (DRM) and Encrypted HLS are the most commonly used content protection technologies today. Both approaches have a strong track record in terms of securing proprietary content. However, content owners/providers that are focused on streaming media are more likely to be interested in Encrypted HLS as it is simpler and less ex...
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26 Feb 2015  |  North America  |  Market Research
Global Trends in Video on Demand (VOD) Technology
Internet Segment Propels Growth of VOD Consumption Worldwide
VOD solutions enable users to watch long-form content on-demand, as opposed to being received through traditional live linear programming. This market insight examines trends driving global VOD growth. VOD can be received as part of cable, satellite, IPTV subscription, or via the Internet through an online video service provider. The research cover...
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10 Aug 2016  |  North America  |  Market Research
Global Digital Broadcast and Cinematography Cameras Market
Demand Saturation Slows Total Market; Lower-Priced, Flexible Products will Drive Purchases
This research service examines the global digital broadcast and cinematography cameras market. Detailed market trend analyses, including market drivers, market restraints, technology trends, and segment analysis, are provided. Revenue forecasts are projected through 2020. The global market has been segmented into North America and Latin America; As...
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07 Jun 2018  |  North America  |  Market Research
Global Media and Entertainment Video Transcoders Market, Forecast to 2024
Transitioning to the Cloud from Hardware to Software, Prepping for 4K and HDR, and the Rise of APAC will Affect Future Market Revenue
This study is an update to the global media and entertainment (M&E) video transcoders research with a base year of 2017. Video transcoders are used to convert content from a single input to a broad array of output formats, definitions, resolutions, and file or live formats. This enables video to be delivered to diverse networked and handheld device...
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21 Nov 2016  |  North America  |  Market Research
Global Smart TV and Streaming Media Devices Markets, Forecast to 2021
Competition Sharply Accelerates in the Battle for Conduit to the Big Screen as Consumers Demand Quality Experiences and Ease of Content Delivery
This study provides an in-depth analysis of the global streaming media devices market and the smart TV market. The thin client paradigm, where broadcast, pay TV, and on-demand content is delivered directly via the Internet to consumers, continues to grow. Streaming media devices, smart TVs, and to some extent game consoles and tablets, are at the f...
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15 Dec 2022  |  North America  |  Market Research
The Impact of the Metaverse on Digital Advertising
The Metaverse is Reshaping Marketing Strategies and Offering Brands Revolutionary Ways to Engage with their Audiences
The metaverse as a concept can be complex to understand. Frost & Sullivan categorizes the metaverse as an interconnected network of persistent 3D worlds and simulations where end users, represented by virtual avatars, are enabled with a sense of social presence and spatial awareness and participate in an extensive virtual economy. This study dis...
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27 Feb 2018  |  North America  |  Market Research
Global Video Servers Market, Forecast to 2023
Media Industry Upgrades from HD to 4K/HDR and SDI to IP Will Drive Growth in a Mature Market
The media and entertainment industry has witnessed two waves of transitions that have profoundly impacted and shaped its evolution in recent decades – the shift from analog to digital and the move from SD to HD content. Both transitions were highly consequential to vendors in this space due to the billions of dollars spent globally over the transit...
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03 Jun 2020  |  North America  |  Market Research
Global Digital Signage Systems Market, Forecast to 2025
Innovation in Display Technologies, Falling Prices, and the Emergence of Turnkey Solution Providers Drive Growth
Ad spending has been rapidly shifting away from traditional TV, radio, and newspapers to digital media platforms and solutions. Emerging branding/marketing vehicles, including digital signage and interactive kiosks, are gaining traction and hold immense potential for future growth. A key value proposition of signage networks is that they can be dep...
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