Search results for: 'marketing activities ad digital'

22 Jun 2023  |  Europe  |  Market Research

Growth Opportunities in the European Digital Tachograph Market, 2023

New Reforms and Telematics Integration Capabilities Offer Renewed Opportunities in the Saturated Market

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Tachographs have long been a tool to ensure and protect commercial vehicle drivers' rights and working conditions, increase road safety, and comply with local road transport laws and regulations in European countries. The digital tachograph market, the European equivalent of the North American electronic logging device market, has achieved record p...

01 Sep 2022  |  Europe  |  Market Research

European Passenger Car Active and Passive Safety, 2022

Regulatory Mandates and Competitive Intensity are Expected to Push OEMs to Offer Standardized Safety Features

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Key Benefits

Active and passive safety systems are crucial in terms of getting a vehicle approved to be sold in a particular market. Active safety systems in this report include antilock braking system (ABS), electrical brakeforce distribution (EBD) and electronic stability control (ESC). Airbags and seat belts are included in the passive safety systems in this...

Europe’s parking market is undergoing a structural transformation driven by urban decarbonization policies, electrification, digital enforcement, and the reallocation of curbside space. This study provides a strategic assessment of the European parking market, analyzing how parking is evolving from a traditional real estate and enforcement function...

Connected services in passenger vehicles are undergoing a strategic transformation in Europe, reshaping how automakers engage with customers, manage vehicle life cycles, and build digital revenue streams. This Frost & Sullivan analysis examines how leading European original equipment manufacturers (OEMs) are developing group-level software platform...

19 Feb 2021  |  Europe  |  Market Research

Adaptation of Adjacent Retail Initiatives Driving Automotive Retail Digitalization

Future Growth Potential via Customer Engagement and Digital Tools Creates Growth Opportunities

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Key Issues Addressed

The COVID-19 pandemic shows the automotive retail industrys dependence on physical stores. While these physical stores are expected to continue being relevant in the future, the pandemic has brought digital tools role in customer engagement to the forefront. Every automotive retail stakeholder can transform its customers' appeal by embracing digit...

As more digitally native customers look to purchase a vehicle, industry players are ramping up digital enhancements in the customer journey relating to the purchase of new and used cars or in aftersales services. COVID-19-induced social distancing norms are changing business as usual, acting as an accelerator for more dealerships, OEMs, and traders...

The aim of the study is to analyse customer preferences and willingness to pay for active and passive safety systems and features in Passenger Cars: 1. Evaluate customer perception towards current active and passive safety systems and their benefits 2. Establish desirability and willingness to pay for customer/vehicle groups within regional m...

03 Jul 2020  |  Europe  |  Market Research

Emerging Trends in the European Digital Used Passenger Vehicles Market, 2020

Focus on Start-ups and White Space Driving Valuations, as 2 Million Used Vehicles Set to be Traded Online

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Key Issues Addressed

As more and more digitally native customers look to purchase a vehicle, the competition and business models to sell used vehicles online increases. With social distancing norms changing ‘business as usual’, COVID-19 acts as an accelerator for more dealerships, OEMs, and traders to sell online. There are multiple online used vehicle retail models r...

This study provides an analysis of the global off-highway equipment sector with focus on the construction, mining, and agriculture segments. Discussions include predictions for 2023, major market trends, market measurements by region, (United States, Europe, Asia [India and China], and the Rest of World), and top growth opportunity areas. In 20...