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16 Jul 2019  |  Global  |  Market Research

Global Marketing Automation Solutions (MAS) Market, Forecast to 2025

MAS Will be a Key Technology for Businesses to Bring Customers an Omni-channel Marketing and Sales Experience

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This study focuses on the global marketing automation solutions market. The study considers 2018 as the base year, with market growth, regional splits, and specific customer segment revenue growth forecasted till 2025. A marketing automation solution comprises platforms that automate marketing and sales activities to drive revenue growth and empowe...

This Frost Radar focuses on the global marketing automation solutions market and related research with a base year of 2018. Marketing automation solutions, by definition, comprise platforms that automate marketing and sales activities to drive revenue growth and empower organizations to make data-driven decisions. A marketing automation solution co...

In the highly competitive modern markets, brands are seeking to develop deeper and more meaningful relations with their target audiences by designing marketing campaigns that resonate with them. Digital marketing has emerged as one of the most efficient and continent ways for brands to connect with larger audiences and gathering data on their behav...

24 Nov 2020  |  North America  |  Market Research

COVID-19 Geopolitical Chaos Highlights the Importance of Marketing Automation Solutions, 2020

Transformational Growth will Result as the Way We Communicate Fundamentally Changes

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The COVID-19 pandemic changed the way businesses run and how people communicate. Digital is king, and with the social distancing and lockdown rules in place, businesses must invest in digital solutions that enable remote working and automate business processes such as marketing and sales. Without these adjustments, businesses will lose out on conne...

The smart home market is moving toward optimized and personalized devices, environmental control, and energy consumption through ubiquitous connectivity and digital transformation. This strategic analysis is part of Frost & Sullivan's continued coverage of the global IoT market. Frost & Sullivan offers valuable insights that will help IoT service p...

Is the global economy on the brink of a recession This has been amongst the most hotly debated questions of 2022. Politicians, analysts, economists, and businesses all seem to have differing perspectives on the topic. Some anticipate a bleak 2023, with an economic environment akin to the Great Recession of 2007–2009. Others sport a rosier outlook o...

27 Jan 2021  |  Asia Pacific  |  Market Research

Transformative Mega Trends are Driving the ASEAN Colocation Market, Forecast to 2026

Hyperscale Cloud Providers and OTT Segments Represent Key Growth Opportunities

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With the growing presence of hyperscale cloud service providers, high penetration of Internet connectivity, and a keen focus on cybersecurity and data privacy, the demand for data storage and managed hosting services is expected to grow exponentially across the ASEAN region. In mature data center markets such as Singapore, which still remains the d...

With supply chain issues dominating the news, Mobile Asset Management (MAM) solutions are gaining even more credibility and attention in the North American market. Each year, Frost & Sullivan examines the mobile asset management solution category, defining MAM as solutions that remotely locate, monitor, and manage moveable assets that are outside o...

07 Jan 2021  |  North America  |  Market Research

North American Mobile Situational Awareness Market is Accelerating Out of Early Adopter Stage

Heightened First-Responder Safety and Effectiveness, Coupled with Affordable Subscription Pricing, Create New Growth Opportunities

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This study examines the North American mobile situational awareness market. For the purposes of this study, mobile situational awareness offerings are defined as software solutions that put near real-time information about critical field situations at the disposal of emergency first responder teams via their mobile devices. This information usually...