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Server-side ad insertion has normally been about tackling the problems of ad blocking and device fragmentation. But the industry is now seeing platform shifts that change the sweet spot of ad stitching towards live and catch-up TV. Client-side ad SDKs have grown in sophistication, the platforms they run have become more capable and the transition t...

This study examines strategies, participants, and growth opportunities in the North American mobile asset management market. Mobile asset management offerings are defined as solutions that use wireless tracking devices and cellular, location, and sensor technologies to remotely locate and monitor moveable assets that are outside of a company's fou...

13 May 2021  |  North America  |  Market Research

IoT Start-up Tracker—Digital Retail

Seamless Integration Between Offline and Online Creates New Growth Opportunities

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The retail industry is increasingly focused on increasing sales and revenue through radical innovation and digital transformation. Frost & Sullivan's Start-Up Tracker is a resource to help the ecosystem participants identify solution providers with offerings that match industry challenges. The Start-Up Tracker provides a rich database of start-up...

The IoT is connecting functions in the home, adding intelligence in a drive towards the ideal Smart Home. Smart Home devices and services are not simply connecting but adding intelligence, leveraging automation and optimization to achieve greater efficiency and personalization, and overall they seek to create a seamless and frictionless experience ...

YouTube has the highest share in reach and watch time among all ad supported OTT platforms. According to Nielsen, more than half of 18- to 49-year-olds in the US are either light viewers of TV or do not subscribe at all. Over 90% of these people watch YouTube. Watch time of YouTube on television screens alone tops 250 million hours per day. YouTube...

With supply chain issues dominating the news, Mobile Asset Management (MAM) solutions are gaining even more credibility and attention in the North American market. Each year, Frost & Sullivan examines the mobile asset management solution category, defining MAM as solutions that remotely locate, monitor, and manage moveable assets that are outside o...

This study examines the North American mobile asset management (MAM) market. For the purposes of this study, mobile asset management offerings are defined as solutions that use wireless tracking devices and cellular, location, and sensor technologies to remotely locate and monitor moveable assets that are outside of a companys four walls. Rich data...

Dedicated internet access (DIA) has become a must-have for businesses that rely heavily on cloud applications because any interruption in connectivity will negatively impact their operations. DIA delivers the guaranteed bandwidth, reliable connectivity, and symmetrical upload and download speeds required to ensure performance. In the last few ye...

12 May 2020  |  North America  |  Market Research

Global Internet Protocol Proxy Networks Market, Forecast to 2025

IPPNs Help Enterprises Gather the Competitive Data They Require

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Web sites make regular changes to their information based on the Internet protocol (IP) address, location, and demographic attributes of visiting users. As a result, companies must perform competitive analyses, price comparisons, and data extraction, as simulated users, to capture this customized information. Companies not familiar with these Web s...