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31 Jan 2020  |  North America  |  Market Research
Server-Side Ad Stitching Finds a Home in Live and Catch-Up
Server-Side Ad Stitching in Live and Catch-Up
Server-side ad insertion has normally been about tackling the problems of ad blocking and device fragmentation. But the industry is now seeing platform shifts that change the sweet spot of ad stitching towards live and catch-up TV. Client-side ad SDKs have grown in sophistication, the platforms they run have become more capable and the transition t...
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11 Feb 2019  |  Global  |  Market Research
Digital Transformation of the Future of Work, 2019
The Convergence of IoT, Artificial Intelligence, Augmented Reality and Virtual Reality will Transform the Future of Work
The convergence of technologies is reshaping the future of the workplace, workforce and work processes. Today, technologies with different applications and advantages are integrating with one another to maximize the benefits provided to users. Adoption of such technologies is therefore changing human behaviours in both the physical and virtual sp...
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02 Dec 2019  |  North America  |  Market Research
YouTube Continues Its Impressive Growth Momentum in 2019
YouTube Reaches More 18-49 year Olds in an Average Week Than All Cable TV Networks Combined
YouTube has the highest share in reach and watch time among all ad supported OTT platforms. According to Nielsen, more than half of 18- to 49-year-olds in the US are either light viewers of TV or do not subscribe at all. Over 90% of these people watch YouTube. Watch time of YouTube on television screens alone tops 250 million hours per day. YouTube...
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24 Dec 2021  |  Global  |  Market Research
When Blockchain and IoT Work Together: Reappraising the Promises and Pitfalls
Understanding the Convergence and Moving Past the Hype to See Real Value and Growth Opportunities
This study serves to explain how Blockchain and IoT can work together, what each technology is, how it works, how they integrate together, and example use cases. • Blockchain and IoT represent two collections of technologies with tremendous potential to improve and optimize businesses operations and daily life, but despite the heralding of a new ...
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15 May 2026  |  Global  |  Market Research
Measuring the Real Work of AI
How TCS and Larridin Reflect a Market Entering Its Next Maturity Phase
Enterprise AI adoption has accelerated, but visibility into how AI is actually used, governed, and valued inside organizations remains limited. Traditional adoption metrics—such as license counts or surface‑level usage statistics—no longer reflect AI’s real contribution to productivity, risk management, and business performance. As AI shifts decisi...
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30 Nov 2020  |  Asia Pacific  |  Market Research
Remote Work Requirements Push the Growth Trajectory for Enterprise Videoconferencing Endpoints and Infrastructure in APAC, 2019–2026
Videoconferencing Solutions that Enhance End-user Experience will Help Vendors Rise Above the Competitive Intensity of this Mature Market
This research study analyzes the current and future trends of the Asia-Pacific enterprise videoconferencing endpoints and infrastructure market, service providers' performance, and market share. Despite difficult economic conditions, growing enterprise requirements create opportunities in the Asia-Pacific. The forecast period for this research serv...
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14 Mar 2020  |  North America  |  Market Research
Countering Pandemic, Remote Working Gets Wider Acceptance and May Be the New Norm
How COVID 19 is accelerating adoption of collaboration tools and overall shift of mindset
The ongoing outbreak of coronavirus (COVID-19), first identified in December 2019 in Wuhan—the most populous city in Central China—evolved rapidly to be characterized as a pandemic by the World Health Organization (WHO) on 11 March 2020. Globally, organizations have been monitoring the COVID-19 situation closely and many have already implemented (o...
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23 Sep 2019  |  Global  |  Market Research
Global Huddle Room Video Conferencing Devices Market, Forecast to 2023
Open Offices and the Need for Ad-hoc Team Collaboration Lead to Strong Growth
The multipurpose, multidimensional modern office featuring hybrid work, open offices, shared workspaces, and hot desking is here. To support today’s digital workers, businesses are designing modern meeting spaces. The emergence of the video-first enterprise has led to a growing demand for simple, affordable, and instant audio-video meetings and con...
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09 Apr 2021  |  Latin America  |  Market Research
The Hybrid Work Environment Propels UCaaS and Cloud Meeting Services in Latin America and the Caribbean
The Pandemic Fosters Innovations and Opens Massive Growth Opportunities
2020 was a disruptive year for the entire world and for the unified communications-as-a-service (UCaaS) and cloud meetings landscape in Latin America and the Caribbean. While these markets were negatively impacted by a tremendous economic downturn along with the loss of millions of jobs (potential users), the demand for remote enterprise communicat...
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11 Mar 2021  |  Global  |  Market Research
State of the Global Video Conferencing Devices Market, Forecast to 2025
Hybrid Work and Growing Number of Meeting Spaces Propel Adoption
The $2.75 billion global video conferencing devices market represents a secular growth opportunity driven by the long term, sustainable demand for video meetings to connect remote workers and geographically dispersed teams. Growth in 2020 was primarily driven by adoption from remote workers, digital healthcare and online education. As travel and pr...
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