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Dubbed as the next big thing in the automotive industry, adaptive steering solutions failed to live up to the hype generated in the early part of this millennium. Launched in 2003, BMWs adaptive steering solution was touted to be a game changer. Subsequent launches by other OEMs, particularly for rear-wheel steering (RWS) and four-wheel adaptive st...

15 Dec 2021  |  Global  |  Market Research

North American and European Tire Pressure Monitoring System Growth Opportunities

Regulations Mandating Safety Assistance Features and the Impact of Connected Tire Telematics Technology Propel Growth

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The tire pressure monitoring system (TPMS) has been a part of vehicles’ active safety assistance features for over a decade because it improves vehicle performance and safety. TPMS is essential to monitor tire condition parameters such as inflation pressure, temperature, tire wear, and vehicle performance parameters (e.g., fuel economy, safety, and...

According to accident research conducted by the German Insurance Association up to 17% of collisions involving pedestrians and vehicles, leading to personal injury, occur at the rear side of the car. 70% of the accident victims were elderly or children below the age of 12 and an estimated 1,400 people are seriously injured in such incidences across...

Advanced suspension systems were touted to be the next big thing in the automotive industry when they were launched a couple of decades ago. However, owing to the high cost of these systems, their market penetration has remained confined to premium vehicles. Many original equipment manufacturers (OEMs) have been offering passive suspension systems ...

The automotive industry is currently focusing on sensor and vision-based solutions capable of minimising errors caused through driver input in speed zones. Current technologies are confined to premium segments, mainly due to cost effectiveness and public acceptance. But with the onset of legislative measures mandating some of the ADAS applications,...