Search results for: 'licensing ad monetization'

The expansion of embedded payment to new domains and process automation are great opportunities for growth in the Asia-Pacific Real-Time Payment (RTP) Monetization market. Technology advances in online payment and the development of cloud and API-based solutions are transforming the industry and its processing workflows. As a result, businesses wil...

30 Jul 2019  |  Global  |  Megatrends

Data Monetization, Forecast 2018–2022

Powering Innovation Through Data Monetization

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An increasing number of companies are starting to build data-driven strategies to fuel growth in the upcoming data economy. Though in its nascent stages, data monetization is having a huge effect on many industry verticals. Every company will, at some stage, transform into a data company through direct or indirect approaches. However, there is a la...

Diversification beyond a telco’s core connectivity business is a necessity as various traditional services (e.g., fixed-line telephony, wireless telephony, and broadband offerings) commoditize. Telcos that successfully transition their business to newer edge computing and digital content services will remain relevant and succeed in the market. ...

5G represents a fundamental shift in communication network architectures that will accelerate revenue generation through innovative services facilitated via 5G-enabled smartphones, tablets, laptops, and Internet of Things (IoT) devices. It will deliver a potent combination of network capabilities and flexible options for network deployments, servic...

In today’s data-driven economy, data is a strategic asset to any business, and organizations around the world are occupied with anomalous amounts of data. Frost & Sullivan expects that the volume of data created would reach 175 Zettabytes (ZB) by 2025. Driven by this explosive growth in data and technological advancements in Big Data and computing,...

Content services are most beloved when they offer delightful, consistent, cross-device OTT experiences, which are at par with conventional live, linear managed experiences. While Tier-1 services such as Comcast and others are coming closer to this idea in the US, the overall problem is far from solved. Even a decade after Netflix and Hulu first beg...

19 Oct 2021  |  Global  |  Market Research

Global Data Monetization Platform Growth Opportunities

AI and Digital Advertising Emerging as Critical Elements for Telcos to Create Differentiation

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This Frost & Sullivan research examines the importance of data monetization to drive growth opportunities across various industry verticals. The report identifies 4 channels—data bartering, data brokering, insights bartering, and business intelligence—to provide a clear understanding of the business processes and evolution of data across the value ...

Server-side ad insertion has normally been about tackling the problems of ad blocking and device fragmentation. But the industry is now seeing platform shifts that change the sweet spot of ad stitching towards live and catch-up TV. Client-side ad SDKs have grown in sophistication, the platforms they run have become more capable and the transition t...

This study covers the size, trends, competitive landscape, and growth strategies for the global software license management (SLM) market. Software licensing enables software monetization strategies and requires license enforcement, entitlement management, and software protection. Companies traditionally sold SLM systems as anti-piracy solutions...