Search results for: 'marketing activities ad digital'

The growing use of digital payments in Asia-Pacific (APAC) paves the way for innovation and new use cases that address user pain points payment solutions, such as self-checkout, enhance customer experience while software point-of-sale (softPOS) accelerates the merchant onboarding process. The APAC market will become more aware of the benefits of ne...

In 2020, the Asia-Pacific BPM services market generated a revenue of $121.49 billion; it is forecast to reach $158.39 billion in 2027 at a CAGR of 3.9%. The region continues to be the preferred service delivery hub; India is the preferred IT and BPM services location and the Philippines is the preferred customer experience (CX) outsourcing location...

09 Dec 2022  |  Asia Pacific  |  Market Research

Growth Opportunities in the Global Mobile Advertising Market

Emerging MarTech and AdTech Platforms, Market Expansion, and Industry Convergence Drive Market Growth

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A high smartphone penetration rate will boost mobile advertising market growth. Next-gen technology in the telecommunication sector and advertising platforms propel mobile advertising toward a wider target audience. With augmented/virtual reality (AR/VR) and the metaverse expanding to mobile environments, attractive digital advertising supported by...

While the Australian market for digital built environment solutions is growing rapidly, it is still under-penetrated, particularly in the residential sector. Solutions that improve the energy efficiency of built environments have found the highest acceptance among asset owners due to their ability to demonstrate a clear return on investment (RoI). ...

Alibaba is leading a new wave in the automotive market in China. It is enhancing its supply chain to a higher and concentrated vertical level, by interconnecting leading automotive original equipment manufacturers (OEMs), small and medium enterprises (SMEs), distributors, retailers, and consumers from offline presence to online involvement. More t...

19 Mar 2021  |  Asia Pacific  |  Market Research

Digitalization and Decarbonization Powering Southeast Asia’s Medium Voltage Switchgear Industry

Future Growth Potential from Digital and Environmentally Friendly Value Propositions Driving Growth Opportunities

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Southeast Asia’s medium voltage switchgear market includes Singapore, Malaysia, Vietnam, the Philippines, Thailand, and Indonesia and covers voltages ranging from 1 kilovolt (kV) to 38 kV. Its growth is expected to continue at a steady 5.1% compound annual growth rate from 2020 to 2026, driven by rising power demand and grid connectivity across t...

The key factors that promote digital transformation in Australia's water and wastewater market are: increasing need for optimising performance and efficiency, focus on customer service improvements, billing revenue and accuracy, and the need to reduce non-revenue water loss. This study investigates the digitalisation of the water and wastewater mar...

22 Dec 2020  |  Asia Pacific  |  Market Research

Digital Payment Adoption in the ASEAN Market—Voice of Customer, 2020

Convenient and Secure solutions are Key to Mass Adoption

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The COVID-19 pandemic has profoundly impacted the lives of people around the world. Throughout 2020, local governments worked to restrict peoples movement to contain the spread of the disease. Lockdowns greatly impacted the daily operations of several vertical industries and limited access to different types of goods and services. Moreover, as fear...

Market estimates, growth estimates, and segmentation are based on existing data, secondary research, and information gathered from interviews in 2018. The base year for the report is 2017. The beverages subsegment is the most digitally mature end market in the F&B sector, followed by meat and dairy. Maturity varies between the subsegments according...