Search results for: 'licensing ad monetization'

In today’s data-driven economy, data is a strategic asset to any business, and organizations around the world are occupied with anomalous amounts of data. Frost & Sullivan expects that the volume of data created would reach 175 Zettabytes (ZB) by 2025. Driven by this explosive growth in data and technological advancements in Big Data and computing,...

Content services are most beloved when they offer delightful, consistent, cross-device OTT experiences, which are at par with conventional live, linear managed experiences. While Tier-1 services such as Comcast and others are coming closer to this idea in the US, the overall problem is far from solved. Even a decade after Netflix and Hulu first beg...

Server-side ad insertion has normally been about tackling the problems of ad blocking and device fragmentation. But the industry is now seeing platform shifts that change the sweet spot of ad stitching towards live and catch-up TV. Client-side ad SDKs have grown in sophistication, the platforms they run have become more capable and the transition t...

This study covers market size, trends, competitive landscape, and growth strategies for the Software Enforcement Market within the global Software License Management (SLM) market. Software licensing enables software monetization strategies and requires license enforcement, entitlement management, and software protection. Companies traditionally ...

09 May 2019  |  North America  |  Market Outlook

Global Autonomous Driving (AD) Industry Outlook, 2019

1 in 4 Cars Sold (18 Million) Globally is Expected to be Automated (L3 and Above) by 2030, with L4 Driving the Growth of Ownership

Infographics

×

Key Issues Addressed

The autonomous driving industry is evolving at a rapid pace on various fronts such as advancements in technology as well as emergence of new business models. Traditionally, most major OEMs and Tier I suppliers have strived to explore the benefits of developing applications focused on the convergence of the three technology pillars: Connected, Auton...

31 Dec 2018  |  North America  |  Market Research

Global Online Video Advertising Market, Forecast to 2023

Mobile Video Ads are the Primary Growth Engine; Dynamic Ad Insertion is the Future

Infographics

×

Key Issues Addressed

Online video advertising spend continues to grow rapidly as it is positioned as the ideal medium for advertisers and brand marketers, combining the power and engagement of TV ads with the targeting, tracking, and interactivity of online advertising. Changing audience media consumption habits have prompted media and content owners to increasingly sh...

22 Mar 2018  |  North America  |  Market Outlook

Global Automotive Industry Outlook, 2018

Vehicle Sales to Inch Closer to 100 Million Units as Data Monetization Takes Centerstage

Infographics

×

Key Issues Addressed

The automotive landscape is rapidly changing every year. The convergence of various technologies and industries with the automotive space is creating numerous opportunities in the market. Digitization and connectivity are generating large volumes of usage data, which will enable new revenue streams such as data monetization in the automotive indust...

10 Mar 2017  |  Asia Pacific  |  Market Research

Asia-Pacific Cloud Computing Services Market Analysis, Forecast to 2022

Strong Uptake of Managed Cloud Services Bundled with Value-added Offerings Unlocks Growth Opportunities for Service Providers

Infographics

×

The demand for managed cloud and professional services has been increasing, especially in countries with a mature cloud landscape such as Japan. This arises due to complex Big Data and workloads such as enterprise resource planning (ERP) being increasingly migrated to cloud platforms. The expansion of open source technologies, as well as advances i...

The multipurpose, multidimensional modern office featuring hybrid work, open offices, shared workspaces, and hot desking is here. To support today’s digital workers, businesses are designing modern meeting spaces. The emergence of the video-first enterprise has led to a growing demand for simple, affordable, and instant audio-video meetings and con...