Search results for: 'work ad cable'

Server-side ad insertion has normally been about tackling the problems of ad blocking and device fragmentation. But the industry is now seeing platform shifts that change the sweet spot of ad stitching towards live and catch-up TV. Client-side ad SDKs have grown in sophistication, the platforms they run have become more capable and the transition t...

YouTube has the highest share in reach and watch time among all ad supported OTT platforms. According to Nielsen, more than half of 18- to 49-year-olds in the US are either light viewers of TV or do not subscribe at all. Over 90% of these people watch YouTube. Watch time of YouTube on television screens alone tops 250 million hours per day. YouTube...

09 May 2019  |  North America  |  Market Outlook

Global Autonomous Driving (AD) Industry Outlook, 2019

1 in 4 Cars Sold (18 Million) Globally is Expected to be Automated (L3 and Above) by 2030, with L4 Driving the Growth of Ownership

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The autonomous driving industry is evolving at a rapid pace on various fronts such as advancements in technology as well as emergence of new business models. Traditionally, most major OEMs and Tier I suppliers have strived to explore the benefits of developing applications focused on the convergence of the three technology pillars: Connected, Auton...

31 Dec 2018  |  North America  |  Market Research

Global Online Video Advertising Market, Forecast to 2023

Mobile Video Ads are the Primary Growth Engine; Dynamic Ad Insertion is the Future

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Online video advertising spend continues to grow rapidly as it is positioned as the ideal medium for advertisers and brand marketers, combining the power and engagement of TV ads with the targeting, tracking, and interactivity of online advertising. Changing audience media consumption habits have prompted media and content owners to increasingly sh...

The ongoing outbreak of coronavirus (COVID-19), first identified in December 2019 in Wuhan—the most populous city in Central China—evolved rapidly to be characterized as a pandemic by the World Health Organization (WHO) on 11 March 2020. Globally, organizations have been monitoring the COVID-19 situation closely and many have already implemented (o...

This study captures the market dynamics in the tabletop audio conferencing endpoints market, including the changing trends in the tabletop audio, the impact of the COVID-19 pandemic on the adoption of different types of endpoints, and the forecast of endpoint revenue and unit shipments until 2025. The report discusses the trends, forecasts, and mar...

The earth observation market is currently undergoing multiple technology and business model disruptions, largely driven by NewSpace participants in the market. Multiple small-satellite operators have entered the market and some of them have already launched their satellites. Frost & Sullivan’s research indicated that over 12,000 small-satellites wi...

17 Oct 2022  |  North America  |  Market Research

State of the Global Video Conferencing Devices Market—Forecast to 2027

Post-pandemic Market Normalization and Economic Headwinds Put Brakes on Growth in 2022: Long-term Momentum for Video-First Enterprise will Continue

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The $3.85 billion global video conferencing devices market is undergoing seismic changes in the wake of massive work, workplace, and workforce transformation. Driven by the shift to remote work, video adoption saw hyper-growth during the pandemic years. The market is currently undergoing significant normalization, as it gets aligned with the new fu...

Affects of the pandemic, particularly widespread remote work and work from home practices, will have lasting impact on how people work and the communications and collaboration tools they use. The year 2022 promises to be a year of transition as COVID-19 infection rates decline globally and as end user organizations of all sizes, industries and regi...