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09 Dec 2022  |  Asia Pacific  |  Market Research

Growth Opportunities in the Global Mobile Advertising Market

Emerging MarTech and AdTech Platforms, Market Expansion, and Industry Convergence Drive Market Growth

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A high smartphone penetration rate will boost mobile advertising market growth. Next-gen technology in the telecommunication sector and advertising platforms propel mobile advertising toward a wider target audience. With augmented/virtual reality (AR/VR) and the metaverse expanding to mobile environments, attractive digital advertising supported by...

China’s automotive industry aims to achieve robust future growth. The government is expected to support the sales environment and strengthen PV production activity through further Belt and Road Initiative collaboration. OEMs are likely to improve their market shares in the long term. The export sale of passenger vehicles (PVs) grew by 34.0% - f...

2021 marked the beginning of the revival of meeting rooms and office spaces. As businesses prepare for the return to office, meeting rooms have seen growing technology investments to support hybrid work. Despite the headwinds from the impact of supply chain issues and component shortages which have triggered uneven sales cycles throughout 2021, the...

The COVID-19 pandemic has definitely brought about a lot of positive, flexible changes in the way people are moving; for instance, tourists now use P2P carsharing instead of traditional car rentals. The car is increasingly losing its importance as a status symbol, and millennials are very comfortable using multiple mobility apps to complete thei...

This research service covers the personal protective equipment (PPE) used in the Australia and New Zealand (ANZ) mining industry. Coal and mineral mining operations have been included. Mining for oil and gas has been excluded from the scope of the research. The PPE market is covered in a total of 7 product segments—above-the-neck protection, respi...

The Asia-Pacific next-generation diagnostics market's revenue is projected to decline by 5.0% in 2023, attributed to the reduced demand for COVID-19-related testing. Rapid expansion in non-COVID molecular diagnostics and point-of-care testing (POCT) will not be sufficient to drive the overall recovery of the region. As companies continue to focus o...

This study assesses on-demand food delivery in Southeast Asia, with a focus on the platform-to-consumer segment. The key countries discussed are Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. On-demand food delivery is a door-to-door and online-to-offline service. Service operators integrate the value chains of catering ...

India’s electric vehicle (EV) market is expected to experience robust growth between 2025 and 2032, driven by supportive government policies, localization initiatives, technological advancements, and increasing consumer acceptance. The market transformation is being shaped by three key strategic imperatives: competitive intensity, transformative me...

Commercial buses are essential contributors to carrying large numbers of passengers and their belongings, operating within or between cities. Countries with large populations and vast geographies (e.g., Indonesia, the Philippines, Vietnam, Thailand) have significant demand for commercial buses in metropolitan areas (e.g., Jakarta, Bangkok) or ru...