Search results for: 'quantitative dsp analyst research'

The Frost Radar™ for the demand-side platform (DSP) market assesses providers offering software solutions that enable advertisers and agencies to plan, buy, measure, execute, and optimize their global advertising initiatives. These platforms act as advertising demand aggregators that permit the acquisition of ad inventory from media supply sources,...

Demand-side platforms (DSPs) have evolved from programmatic buying tools into the decisioning infrastructure through which advertisers plan, execute, optimize, and measure campaigns across connected television, display, video, audio, digital out-of-home, and commerce media. Frost & Sullivan estimates that market revenue will increase from $31.28 bi...

The Frost Radar™ for the supply-side platform market analyzes software solutions that allow publishers to effectively manage, sell, and optimize their advertising inventories through a set of programmatic tools. These are part of the broader digital advertising supply chain and provide the sell-side (i.e., publishers, media owners, and app develope...

The digital signage industry faces a fundamental challenge: transforming from passive displays into intelligent systems that deliver measurable business value while overcoming implementation barriers. This also presents a significant opportunity as organizations demand solutions that combine advanced functionality with operational simplicity.Succes...

The accelerated transition from pay TV to VOD services drove hundreds of media and entertainment (M&E) companies across the globe to launch their own streaming platforms. In the past five years, the proliferation of vendors has made the VOD ecosystem an increasingly crowded space.With more online streaming service options than ever, VOD operators n...

Artificial Intelligence (AI) has emerged to be one of the most essential technologies to develop machine intelligence. The technology has advanced significantly over the ages to empower applications and machines to learn from its own experiences and perform autonomously. Technology evolution in the AI space is continuously driving the development o...

29 Apr 2016  |  Global  |  Market Research

Global Software Licensing and Monetization Market, Forecast to 2021

IoT Blurs Boundaries between Software Monetization, Billing and License Enforcement, Reinvigorating Growth

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This market engineering research service provides revenue forecasts and market share estimates for the global software licensing and monetization (SLM) market. It covers hardware and electronic enforcement form factors and software/SaaS as well as embedded application verticals. The analysis provides detailed numerical forecasts with emphasis on th...

26 Jul 2017  |  Global  |  Market Research

Digital Transformation in the Global Retail Sector

Technology-driven Transformation is Reshaping Retail

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This research service is part of Frost & Sullivan's Integrated Commerce Research Programme. It provides an original perspective on how technology trends, MegaTrends and industry trends are driving the digital transformation of retail. The rise of eCommerce, online marketplace platforms, and subscription models, for example, have been complementing,...

Technological advancements are disrupting the healthcare industry. There is an increasing trend toward personalized and precise medical treatments, such as personalized genomics, which provide outputs at a much lower cost and at a faster speed than has ever been possible. Precision medicine has also driven the development of targeted drug delivery,...