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02 Mar 2022  |  Global  |  Megatrends
Growth Opportunities for Global B2B Influencer Marketing
Innovative Business Models Will Emerge as Digitally Native Gen Z and Millennials Dominate the Consumer Population
Business-to-business (B2B) influencer marketing has the potential to generate $11.7 billion in revenue by the end of 2022, with more than 38% of B2B companies currently exploring influencer marketing as a new lead-generation avenue. Influencer marketing is set to become a mainstream approach for B2B companies that are looking to tap into the power ...
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16 Jul 2021  |  Global  |  Megatrends
Trend Opportunity Profiles—Digital Identity Management
Social, Technological, and Economic Inclusivity Needs Drive Future Growth Potential for Digital Identity
About 1.1 billion of the worlds population lack official proof of identity. This limits citizens access to services and precludes an inclusive society that allows citizens full participation in social and economic progress. Digital identity management solutions can instill trust and transparency in relationships among public agencies, enterprises, ...
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05 Jul 2013  |  Europe  |  Megatrends
New Mega Trends in the United Kingdom
Macro-to-micro Implications of Mega Trends to 2025 on Business, Society, and Personal Lives
In the future, 81% of the UK population will be living in urban areas. There will be 200 million connected devices, and 1 in 4 British citizens will shop online, representing the highest per capita number in the world. In addition, people over the age of 65 will represent 20% of the population and constitute one of the largest consumer groups with ...
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11 Feb 2019  |  Global  |  Megatrends
Generation Z as Future Customers, Forecast to 2027
Understandings of the Preferences and Trends of the New Customer Base
Generation Z currently makes up 24% of the global population and are set to have significant spending power. This "digitally native" population cohort, born between 1993 and 2007, will be an important customer base in the future. This age cohort is expected to be the most ethnically diverse and tolerant generation yet. It is also a socially and env...
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17 Oct 2018  |  North America  |  Market Research
Growth Opportunities in the Global Mainline Electric Multiple Units (MEMUs) Market, Forecast to 2024
New EMU Deliveries to Create a Market of $7.59 Billion by 2024
With a strong resurgence in traffic volumes and shifting customer demands, rail is becoming the favoured choice as cities across the globe seek the most economical and fuel-efficient modes of travel. Western Europe is the largest market, and Germany is expected to require a vast number of regional and commuter transport vehicles in the next 10 ye...
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18 Jan 2017  |  North America  |  Market Research
Global Precision Medicine Growth Opportunities, Forecast to 2025
Strategies and Tactics for Accelerating Growth in a Transforming Market
Precision medicine aims to integrate personalized health data both from direct (quantifiable) and indirect (quantifiable) sources probing the deepest mysteries affecting individual health and well-being. Rising pressures to decrease healthcare cost globally, emergence of value-based reimbursement models, and healthcare digitization trends are trans...
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09 Oct 2018  |  Global  |  Megatrends
Future of Personal Robots—AI Advancements Drive the Use Case of Robots in Personal Environments, Forecast to 2025
Personal Robots—A 18.85-billion-dollar Opportunity by 2020
Expanding use cases of autonomous solutions are expected to make future homes very smart. Evolution of Artificial Intelligence will entail the use of robotics across myriad functions that cater to various industries. The increasing number of start-up firms and M&A activity parallels the growth of emerging AI technology, such as machine learning app...
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20 Jan 2022  |  Global  |  Megatrends
Growth Opportunities for Capturing Value in Baby Boomers
Rethinking Business Strategies as Seniors Delay Retirement and Continue to Influence Consumer Spending
Globally, the aging population is enlarging, and this group’s participation in the labor market is increasing accordingly. By 2030, people aged 60 and above are expected to outnumber children under age 10 by 60 million. Projections estimate 30% growth in labor participation from the 65+ age group. At global scale, the increase in life expectancy pr...
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23 Sep 2021  |  Global  |  Megatrends
Trend Opportunity Profiles—Future of Humanless Construction
Future Growth Potential Enhanced by Advancements in Robotics and Automation
Developers are increasingly investing in digital tools like robotics and automation to improve productivity. 3D printing and other new technologies will lead to rapid advancements in prefabrication and modularization. These advancements, in turn, will improve productivity and reduce overreliance on on-site processes. With a rapidly aging workfor...
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15 Dec 2017  |  Global  |  Market Research
Growth Opportunities in the Education Technology Market, Forecast to 2022
Actionable Strategies and Tactics to Accelerate Growth in a Transforming Market
Educational technology serves as an excellent means to deliver multimedia and interactive course content to today’s generation of digitally connected students anytime, anywhere, and across devices. The global educational technology market crossed $17.7 billion in revenue in 2017 and is expected to grow to $40.9 billion by 2022, at a Compound Annual...
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