Search results for: 'base ad demand'

This research report analyzes the global satellite-based maritime surveillance solutions market, focusing on the civil government customers. The study discusses the results of an investigation into the evolution of maritime surveillance capabilities and the contributions of its space segment. The integrated surveillance capabilities covering AIS/SA...

The Frost Radar on the global demand-side platforms (DSPs) market assesses providers of software solutions that improve advertisers and agencies ability to plan, buy, measure, execute, and optimize their global advertising initiatives. DSPs are an essential component of the digital advertising supply chain. These platforms act as advertising dema...

Feature on demand (FoD) technology is emerging as a transformative trend in the passenger vehicle market due to automotive advances and changing consumer preferences. FoD allows vehicle owners to unlock and activate various features after the vehicle purchase, through either subscription fees or as a one-time payment. OEMs make various on-demand fe...

Space-based intelligence, surveillance, and reconnaissance (ISR) refers to the strategic use of satellites and space-based assets to gather, process, and disseminate critical information for military, intelligence, and security purposes. These systems are pivotal in providing real-time, global monitoring capabilities, offering insights into diverse...

This study analyses the global commercial aircraft supply and demand scenario. Aircraft supply and demand depend on regional factors, just as tourism, aircraft leasing and ownership, and jet fuel prices. For most regions, new aircraft demand is dictated by the carriers that serve the most passengers. An exception exists in Asia-Pacific, where low-c...

Server-side ad insertion has normally been about tackling the problems of ad blocking and device fragmentation. But the industry is now seeing platform shifts that change the sweet spot of ad stitching towards live and catch-up TV. Client-side ad SDKs have grown in sophistication, the platforms they run have become more capable and the transition t...

A majority of marketers use a demand side platform, or DSP, for digital advertising in the United States. This Frost & Sullivan market insight highlights the key trends in the US DSP market and presents insights into the competitive strategies of leading DSP industry participants. It presents an overview of the key industry challenges and includes ...

The importance of download as a feature within OTT services and how it may be a big business opportunity for AVOD providers cannot be overstated. But this will only hold true if the technology can work seamlessly with existing apps and ad-based revenue models. More OTT services, both AVOD and SVOD, must start including downloads as an option, to en...

Several European countries, including Germany, the United Kingdom, and Denmark, are at the forefront of leveraging the potential of biogas produced through the anaerobic digestion (AD) of energy crops, agricultural waste, organic waste, and sewage sludge. Subsidies and incentives are the key growth drivers. As part of its Net Zero by 2050 Strategy,...