Search results for: 'term ad condition'

LTE is the fastest growing mobile communication system technology. This study discusses the different LTE modes for service providers with 3 case studies: one of an LTE-FDD operator, one of an Long Term Evolution-Time Division Duplex (LTE-TDD) operator, and one of a converged LTE-FDD+TDD operator, with each elaborating various business perspectives...

The number of long-term evolution (LTE) deployments in 2012 demonstrated that LTE technology has become the wireless technology of choice for global wireless operators. This study analyzes the key market trends, drivers, and restraints in the global LTE test equipment market. It provides an overview of the market’s competitive landscape and outline...

The Frost Radar™ for the demand-side platform (DSP) market assesses providers offering software solutions that enable advertisers and agencies to plan, buy, measure, execute, and optimize their global advertising initiatives. These platforms act as advertising demand aggregators that permit the acquisition of ad inventory from media supply sources,...

Post-pandemic, 2022 has triggered a unique set of challenges that are already causing major disruptions to business. As countries are slowly recovering from the pandemic, year 2022 has already caused severe damage to business confidence, ranging from economic slowdown, to the Russo-Ukrainian War, to supply chain disruptions, to talent shortages, to...

This study analyzes the software-based pay TV conditional access system market, including the vendors within the industry, the partnerships that help business get done, and the growing global impact of IPTV and software-based pay TV conditional access solutions. As increasingly more consumers purchase televisions and broadcast services worldwide, a...

The $3.28 billion global video conferencing devices market is undergoing fundamental shifts due to massive work and workplace transformation. In 2023, most customers took a measured approach to video-enabling meeting rooms, focusing first on bringing employees back to the office. Adverse macroeconomic conditions, geopolitical instability, and budge...

31 Dec 2018  |  North America  |  Market Research

Global Online Video Advertising Market, Forecast to 2023

Mobile Video Ads are the Primary Growth Engine; Dynamic Ad Insertion is the Future

Infographics

×

Key Issues Addressed

Online video advertising spend continues to grow rapidly as it is positioned as the ideal medium for advertisers and brand marketers, combining the power and engagement of TV ads with the targeting, tracking, and interactivity of online advertising. Changing audience media consumption habits have prompted media and content owners to increasingly sh...

The study examines key trends shaping the global motor services industry and provides comprehensive data on service types across industries and regions. There is also information on the market shares of key competitors. The study encompasses services such as maintenance, repairs/replacement, testing, and optimization of electric motors used across ...

The consumer adoption of smartphones drives the demand for LTE test equipment. Consumer desire to surf the Web on their mobile device, make payments via their smartphone, and use mobile entertainment services, as well as the concept of Bring-Your-Own-Device (BYOD), raises the problem of limited speed and bandwidth that service providers (SPs) are s...