Search results for: 'marketing activities ad digital'

Digital therapeutics are about to become a true medical alternative that will utilize communications-based technologies, apps, and software to improve patient outcomes and help to lower the cost of healthcare. The overall digital therapeutics market is expected to grow at a compound annual growth rate of 30.7% from 2017 to 2023. This report emp...

Digital risk protection (DRP) is a set of cybersecurity procedures that consists of four strategic pillars: mapping out the digital attack surface area, monitoring the threat landscape, mitigating scam and phishing attacks, and managing a comprehensive risk strategy to protect an organization’s external-facing digital assets beyond its network peri...

The global market for bio-identical cosmetic actives is undergoing a structural transformation driven by advances in synthetic biology, precision fermentation, cell-free biomanufacturing, and AI-enabled molecule discovery. These technologies are enabling the production of highly targeted, sustainable, and functionally superior ingredients such as r...

The digital signage platforms market is entering a more consequential stage of development in which the central challenge is no longer whether organizations can deploy screens, but whether they can manage those screens as secure, intelligent, and measurable digital infrastructure across varied physical environments at scale. Digital signage now spa...

Driven by digital advancements, the healthcare industry is transforming rapidly. Current trends and challenges create constant change, and industry stakeholders must adapt to remain attractive, competitive, and unique as robust organizations. Each year, competitors must gain a fresh, comprehensive view of industry context, drivers, restraints, and ...

This study is derived from a survey of IT decision makers around the world across multiple industries. It provides insightful information on what drives investment in IT solutions, the IT-related challenges that organizations face today, and most importantly, plans for IT budgets. Technologies covered include Enterprise Mobility Management, Social ...

This guide equips business buyers with a strategic, practical framework for selecting a digital asset management (DAM) platform. As organizations produce and deploy more rich media content than ever, a DAM system has become mission-critical for managing these assets and accelerating marketing operations. It’s not just about storing files—a well-imp...

Information technology (IT) is becoming one of the major contributors of gross domestic product (GDP) growth recorded in India in recent years. It is primarily driven by IT services industry. India is empowering world’s biggest corporates through its IT services; however, back home, it still lacks the basic infrastructure to compete with the global...

Digital transformation in the building materials industry involves integrating digital technologies and data-driven processes across every facet of a company’s operations, including supply chain management, design, production, sourcing, and customer interactions. The goals are to increase productivity, sustainability, and safety, improve efficiency...