Customer Contact Trends in the Banking and Financial Services Market

New Channels and Deployment Models Fuel Change

  • Research Code : 9857-00-35-00-00
  • SKU : IT00136-NA-MR_01130
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  • Release Date : 29-May-2013
  • Region : North America
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For over twenty years the Banking and Financial Services (BFS) industry has been pegged as not only an early adopter of technology, but also a sector heavily invested in proprietary applications, requiring expensive integration with new market solutions. This study explores contact center technology and application trends in the BFS market. It also identifies market drivers for BFS institutions adopting contact center technology.
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