Frost Radar™: Unified Communications-as-a-Service Market in Latin America and the Caribbean, 2021

Telecom Frost Radar™: Unified Communications-as-a-Service Market in Latin America and the Caribbean, 2021

A Benchmarking System to Spark Companies to Action - Innovation That Fuels New Deal Flow and Growth Pipelines

RELEASE DATE
18-Jun-2021
REGION
Latin America
Deliverable Type
Frost Radar
Research Code: K62A-01-00-00-00
SKU: TE04015-LA-MR_25516
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TE04015-LA-MR_25516

Frost Radar™: Unified Communications-as-a-Service Market in Latin America and the Caribbean, 2021
Published on: 18-Jun-2021 | SKU: TE04015-LA-MR_25516

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The COVID-19 pandemic disrupted the world in 2020 and affected the unified communications as a service (UCaaS) market and the overall collaboration landscape. While the tremendous economic downturn and the loss of millions of jobs (potential users) in Latin America and the Caribbean (CALA) had a negative impact on the markets, the demand for remote enterprise communications substantially increased in this new environment. As most companies shifted to remote work, they realized the need to emulate face-to-face collaboration and streamline communications. To do this, many organizations turned to UCaaS; as a result, the CALA UCaaS market achieved a double-digit year-over-year user count growth (only slightly below of Frost & Sullivan’s pre-pandemic forecast for the year).

The CALA UCaaS market exhibited double-digit growth in 2020, driven by the need to streamline enterprise communications to support remote work environments. Future growth is forecast to be in the double digits too, driven by the growing number of offerings, the increasing acceptance of the cloud as a proven modality for technology consumption, and a greater branding and relevance of UCaaS solutions (both to customers and service providers). Significant growth is expected in several market segments, including midsize companies; banks, insurance, and financial services; retail and consumer goods; professional services; manufacturing; government; healthcare; education; and travel and hospitality.

A hybrid work environment will be a fundamental driver for this market in the next few years. In the post-pandemic world, many employees will perform tasks from home or another remote location.

The Frost Radar™ reveals the market positioning of companies in an industry using their Growth and Innovation scores as highlighted in the Frost Radar™ methodology. The document presents competitive profiles on each of the companies in the Frost Radar™ based on their strengths, opportunities, and a small discussion on their positioning. Frost & Sullivan analyzes hundreds of companies in the industry and benchmarks them across 10 criteria on the Frost Radar™, where the leading companies in the industry are then positioned. Industry leaders on both the Growth and Innovation indices are recognized as best practice recipients.

Author: Sebastian Menutti

Strategic Imperative

Strategic Imperative (continued)

Growth Environment

Growth Environment (continued)

Frost Radar™: CALA UCaaS Market

Frost Radar™: Competitive Environment

Frost Radar™: Competitive Environment (continued)

Frost Radar™: Competitive Environment (continued)

Alestra

Algar Telecom

C&W Business

C3ntro Telecom

Claro Chile

Claro Colombia

Digicel

Embratel

Entel

ETB

Intergrupo

IPLAN

Lumen (Previously CenturyLink)

MCM Telecom

Movistar Empresas Chile

Movistar Empresas Colombia

Movistar Empresas Perú

NTT

Olitel

Orange Business Services

Softline

Telmex

Tigo Business

Vivo Empresas

Strategic Insights

Significance of Being on the Frost Radar™

Frost Radar™ Empowers the CEO’s Growth Team

Frost Radar™ Empowers Investors

Frost Radar™ Empowers Customers

Frost Radar™ Empowers the Board of Directors

Frost Radar™: Benchmarking Future Growth Potential

Frost Radar™: Benchmarking Future Growth Potential

Legal Disclaimer

Frost Radar™: Benchmarking Future Growth Potential 2 Major Indices, 10 Analytical Ingredients, 1 Platform

Growth Index

Growth Index (GI) is a measure of a company’s growth performance and track record, along with its ability to develop and execute a fully aligned growth strategy and vision; a robust growth pipeline system; and effective market, competitor, and end-user focused sales and marketing strategies.

  • Market Share (previous 3 years)
    This is a comparison of a company’s market share relative to its competitors in a given market space for the previous 3 years.
  • Revenue Growth (previous 3 years)
    This is a look at a company’s revenue growth rate for the previous 3 years in the market/industry/category that forms the context for the given Frost Radar™.
  • Growth Pipeline
    This is an evaluation of the strength and leverage of a company’s growth pipeline system to continuously capture, analyze, and prioritize its universe of growth opportunities.
  • Vision and Strategy
    This is an assessment of how well a company’s growth strategy is aligned with its vision. Are the investments that a company is making in new products and markets consistent with the stated vision?
  • Sales and Marketing
    This is a measure of the effectiveness of a company’s sales and marketing efforts in helping it drive demand and achieve its growth objectives.

Innovation Index

Innovation Index (II) is a measure of a company’s ability to develop products/ services/ solutions (with a clear understanding of disruptive Mega Trends) that are globally applicable, are able to evolve and expand to serve multiple markets and are aligned to customers’ changing needs.

  • INNOVATION SCALABILITY
    This determines whether an organization’s innovations are globally scalable and applicable in both developing and mature markets, and also in adjacent and non-adjacent industry verticals.
  • RESEARCH AND DEVELOPMENT
    This is a measure of the efficacy of a company’s R&D strategy, as determined by the size of its R&D investment and how it feeds the innovation pipeline.
  • PRODUCT PORTFOLIO
    This is a measure of a company’s product portfolio, focusing on the relative contribution of new products to its annual revenue.
  • MEGATRENDS LEVERAGE
    This is an assessment of a company’s proactive leverage of evolving, long-term opportunities and new business models, as the foundation of its innovation pipeline.
  • CUSTOMER ALIGNMENT
    This evaluates the applicability of a company’s products/services/solutions to current and potential customers, as well as how its innovation strategy is influenced by evolving customer needs.

Significance of Being on the Frost Radar™

Companies plotted on the Frost RadarTM are the leaders in the industry for growth, innovation, or both. They are instrumental in advancing the industry into the future.

  • GROWTH POTENTIAL
    Your organization has significant future growth potential, which makes it a Company to Action.
  • BEST PRACTICES
    Your organization is well positioned to shape Growth Pipeline™ best practices in your industry.
  • COMPETITIVE INTENSITY
    Your organization is one of the key drivers of competitive intensity in the growth environment.
  • CUSTOMER VALUE
    Your organization has demonstrated the ability to significantly enhance its customer value proposition.
  • PARTNER POTENTIAL
    Your organization is top of mind for customers, investors, value chain partners, and future talent as a significant value provider.

Have questions about this research or need deeper insights?
Speak directly with our analytics experts for tailored recommendations.
Purchase includes:
  • Report download
  • Growth Dialog™ with our experts

Growth Dialog™

A tailored session with you where we identify the:
  • Strategic Imperatives
  • Growth Opportunities
  • Best Practices
  • Companies to Action

Impacting your company's future growth potential.

The COVID-19 pandemic disrupted the world in 2020 and affected the unified communications as a service (UCaaS) market and the overall collaboration landscape. While the tremendous economic downturn and the loss of millions of jobs (potential users) in Latin America and the Caribbean (CALA) had a negative impact on the markets, the demand for remote enterprise communications substantially increased in this new environment. As most companies shifted to remote work, they realized the need to emulate face-to-face collaboration and streamline communications. To do this, many organizations turned to UCaaS; as a result, the CALA UCaaS market achieved a double-digit year-over-year user count growth (only slightly below of Frost & Sullivans pre-pandemic forecast for the year). The CALA UCaaS market exhibited double-digit growth in 2020, driven by the need to streamline enterprise communications to support remote work environments. Future growth is forecast to be in the double digits too, driven by the growing number of offerings, the increasing acceptance of the cloud as a proven modality for technology consumption, and a greater branding and relevance of UCaaS solutions (both to customers and service providers). Significant growth is expected in several market segments, including midsize companies; banks, insurance, and financial services; retail and consumer goods; professional services; manufacturing; government; healthcare; education; and travel and hospitality. A hybrid work environment will be a fundamental driver for this market in the next few years. In the post-pandemic world, many employees will perform tasks from home or another remote location. The Frost Radar™ reveals the market positioning of companies in an industry using their Growth and Innovation scores as highlighted in the Frost Radar™ methodology. The document presents competitive profiles on each of the companies in the Frost Radar™ based on their strengths, opportunities, and a small discussion on their positioning. Frost & Sullivan analyzes hundreds of companies in the industry and benchmarks them across 10 criteria on the Frost Radar™, where the leading companies in the industry are then positioned. Industry leaders on both the Growth and Innovation indices are recognized as best practice recipients. Author: Sebastian Menutti
More Information
Deliverable Type Frost Radar
No Index No
Podcast No
Predecessor K499-01-00-00-00
Author Sebastian Menutti
Industries Telecom
WIP Number K62A-01-00-00-00
Is Prebook No
GPS Codes 9A59-C1,9705-C1,9A5B-C1,9610,9656