Global Broadcast and DTT Encoders Market, Forecast to 2020

Quality and Efficiency Demands Fuel Growth, Backpack Encoders Impact Contribution Revenue, Refresh Cycle Bolsters Digital Terrestrial Television (DTT) Segment but High Efficiency Video Coding (HEVC) Remains Elusive

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This market engineering research service provides revenue forecasts and market share estimates for the global broadcast and DTT video encoding market. It covers contribution encoding, primary distribution, and digital terrestrial transmission applications. The analysis provides detailed numerical forecasts with emphasis on the competitive implications of ongoing disruption and future market needs. The base year used for analysis is 2015 and forecasts span 2016 to 2020. Regional segmentation for NALA, EMEA, and APAC is provided. The research service also includes a detailed competitive analysis, including the impact of recent acquisition announcements.

Table of Contents

1. Executive Summary
Key Findings
Total Broadcast and DTT Video Encoders Market: Market Engineering Measurements, Global, 2015
Market Overview
Competitor Overview
Total Addressable Market
CEO’s Perspective
2. Market Overview
Digital Media Value Chain
Description of Market and Segments
Video Encoders and Transcoders—Frost & Sullivan Coverage
M&E Encoders and Transcoders
Enterprise Encoders and Transcoders
Broadcast and DTT Video Encoders—Scope at a Glance
Broadcast Encoder Ecosystem
Regions Covered
Market Definitions
Comparative Compression Efficiency
Product and Technology Definitions
Constant Bit Rate (CBR)
Digital Satellite News Gathering (DSNG) or Satellite News Gathering (SNG)
Variable Bit Rate (VBR)
Others
Market Segmentation
Market Distribution Channels
Regional Market Life Cycle Analysis
3. Drivers and Restraints—Total Broadcast and DTT Video Encoders Market
Key Market Drivers, Global, 2016–2020
Emphasis on bandwidth efficiency
Accelerated equipment upgrades
Demand for more and better encoders
Key Market Restraints, Global, 2016–2020
Reducing demand for higher-end contribution encoders
Limited ROI and IP licensing uncertainty
Falling prices continue to curtail market
4. Forecasts and Trends—Total Broadcast and DTT Video Encoders Market
Market Engineering Measurements, Global, 2015
Market Overview
Competitor Overview
Total Addressable Market
Total Broadcast and DTT Video Encoders Revenue Forecast, Global, 2013–2020
Total Broadcast and DTT Video Encoders Unit Forecast, Global, 2013–2020
Total Broadcast and DTT Video Encoders Percent Revenue Forecast by Region, Global, 2013–2020
Total Broadcast and DTT Video Encoders Market Pricing Trends and Forecast, Global, 2013–2020
5. DTT Trends and Adoption
Motivations for Digital Terrestrial Transmission
Government
Broadcasters
Consumers
DVB Standards Overview by Region
Country-wise status of DTT adoption and updates, Global, 2015
Integrated Digital Televisions and DTT STB Forecast, Global, 2013–2020
6. HEVC in Broadcast Encoding Applications
Market Forces
HEVC-enabled Device Shipments, Global, 2014–2020
HEVC Broadcast Encoder Revenue and Unit Forecast, Global, 2014–2019
Demonstrating ROI of HEVC in DTT Application
Economics for New African DTT Service—2014
7. Market Share and Competitive Analysis— Total Broadcast and DTT Video Encoders Market
Competitive Analysis
Pre-acquisition Structure: Percent Market Share, Global, 2015
Post-acquisition Structure: Percent Market Share, Global, 2015
Contribution Video Encoders Segment: Percent Market Share, Global, 2015
Distribution and Backhaul Video Encoders Market Segment: Percent Market Share by Revenue, Global, 2015
DTT Video Encoders Segment: Percent Market Share by Revenue, Global, 2015
Competitive Environment
Key Industry Participants
Competitive Landscape
Competitive Factors and Assessment
Market Leader
Market Challengers
ATEME
Harmonic
Imagine Communications
Others
8. Contribution Video Encoders Segment Analysis
Important Segment Characteristics
Factors
Assessment
Trend
Market Engineering Measurements
Unit Shipment and Revenue Forecast, Global, 2013–2020
Percent Revenue Forecast by Region, 2013–2020
Revenue Forecast by Region, 2013–2020
Percent Unit Revenue Forecast by Region, 2013–2020
Unit Forecast by Region, 2013–2020
Average Selling Price Forecast, Global, 2013–2020
9. Distribution and Backhaul Video Encoders Segment Analysis
Important Segment Characteristics
Factors
Assessment
Trend
Market Engineering Measurements
Unit Shipment and Revenue Forecast, Global, 2013–2020
Percent Revenue Forecast by Region, 2013–2020
Revenue Forecast by Region, 2013–2020
Percent Unit Revenue Forecast by Region, 2013–2020
Unit Forecast by Region, 2013–2020
Average Selling Price, Global, 2013–2020
10. DTT Video Encoders Segment Analysis
Important Segment Characteristics
Factors
Assessment
Trend
Market Engineering Measurements
Unit and Revenue Forecast, Global, 2013–2020
Percent Revenue Forecast by Region, 2013–2020
Revenue Forecast by Region, 2013–2020
Percent Unit Revenue Forecast by Region, 2013–2020
Unit Forecast by Region, 2013–2020
Average Selling Price, Global, 2013–2020
11. The Last Word
12. Legal Disclaimer
13. Appendix
Market Engineering Methodology
Data Gathering
Learn More—Next Steps

Infographic



List of Figures & Charts

1. Total Broadcast and DTT Video Encoders Market: Market Engineering Measurements, Global, 2015
2. Digital Media Value Chain: Encoding and Transcoding, Global, 2015
3. Percent Revenue Breakdown Total Broadcast and DTT Video Encoders Market: Global, 2015
4. Total Broadcast and DTT Video Encoder Market: Distribution Channel Analysis, Global, 2015
5. Total Broadcast and DTT Video Encoders Market: Market Life Cycle Stage by Geographical Region, Global, 2015
6. Total Broadcast and DTT Video Encoders Market: Key Market Drivers, Global, 2016–2020
7. Total Broadcast and DTT Video Encoders Market: Key Market Restraints, Global, 2016–2020
8. Total Broadcast and DTT Video Encoders Market: Market Engineering Measurements, Global, 2015
9. Total Broadcast and DTT Video Encoders Market: Revenue Forecast, Global, 2013–2020
10. Total Broadcast and DTT Video Encoders Market: Unit Forecast, Global, 2013–2020 CAGR
11. Total Broadcast and DTT Video Encoders Market: Percent Revenue Forecast by Region, 2013–2020
12. Total Broadcast and DTT Video Encoders Market: Average Selling Price, Global, 2013–2020
13. Country-wise Status of DTT Adoption and Updates, Global, 2015
14. Broadcast and DTT Receiver Market: Unit Shipment Forecast Breakdown by iDTV and DTT STB, Global, 2013–2020
15. Market Forces Impacting Adoption of HEVC, Global, 2015–2020
16. HEVC Revenue Forecast: Global, 2014–2019
17. HEVC-enabled Unit Sales of Broadcast and DTT Video Encoders, Global, 2014–2019
18. Pre-acquisition Structure Total Broadcast and DTT Video Encoders Market: Percent Market Share, Global, 2015
19. Post-acquisition Structure Total Broadcast and DTT Video Encoders Market: Percent Market Share, Global, 2015
20. Contribution Video Encoders Segment: Percent Market Share, Global, 2015
21. Distribution and Backhaul Video Encoders Market Segment: Percent Market Share by Revenue, Global, 2015
22. DTT Video Encoders Segment: Percent Market Share by Revenue, Global, 2015
23. Total Broadcast and DTT Video Encoders Market: Competitive Structure, Global, 2015
24. Directory of Key Industry Participants, Global, 2015
25. Total Broadcast and DTT Video Encoders Market: Competitive Structure, Global, 2015
26. Contribution Video Encoders Segment: Unit and Revenue Forecast, Global, 2013–2020 Revenue

27. Contribution Video Encoders Segment: Percent Revenue Forecast by Region, 2013–2020
28. Contribution Video Encoders Segment: Revenue Forecast by Region, 2013–2020

29. Contribution Video Encoders Segment: Percent Unit Revenue Forecast by Region, 2013–2020
30. Contribution Video Encoders Market: Unit Forecast by Region, 2013–2020
31. Contribution Video Encoder Segment: Average Selling Price Forecast, Global, 2013–2020
32. Distribution and Backhaul Video Encoder Segment: Unit Shipment and Revenue Forecast, Global, 2013–2020
33. Distribution and Backhaul Video Encoders Segment Percent Revenue Forecast by Region, 2013–2020
34. Distribution and Backhaul Video Encoders Segment: Revenue Forecast by Region, 2013–2020
35. Distribution and Backhaul Video Encoders Segment: Percent Unit Revenue Forecast by Region, 2013–2020
36. Distribution and Backhaul Video Encoders Market: Unit Forecast by Region, 2013–2020
37. Distribution and Backhaul Video Encoders Segment: Average Selling Price, Global, 2013–2020
38. DTT Video Encoders Segment: Unit and Revenue Forecast, Global, 2013–2020
39. DTT Video Encoders Segment: Percent Revenue Forecast by Region, 2013–2020
40. DTT Video Encoders Segment: Revenue Forecast by Region, 2013–2020
41. DTT Video Encoders Segment: Percent Unit Revenue Forecast by Region, 2013–2020
42. DTT Video Encoders Market: Unit Forecast by Region, 2013–2020
43. DTT Video Encoder Segment, Average Selling Price, Global, 2013–2020



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