Growth Opportunities for Kick Scooter Sharing in North America and Europe

Growth Opportunities for Kick Scooter Sharing in North America and Europe

Public-private Partnerships, Regulatory Landscape, and Technological Innovation to Drive $12.70 Billion in Revenue Potential by 2030

RELEASE DATE
29-Nov-2023
REGION
North America
Deliverable Type
Market Research
Research Code: PFB5-01-00-00-00
SKU: AU_2023_366
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Description

The burgeoning kick scooter sharing industry has emerged as a transformative force in urban mobility, changing the way people navigate cityscapes across North America and Europe. This comprehensive study, spanning 2021 to 2030, sheds light on the trajectory of fleet size and gross merchandise value (GMV) across both regions. The GMV for the kick scooter sharing industry totaled about $2 billion in 2022 and is set to increase at a compound annual growth rate of 25.9% to hit $12.70 billion by 2030.

As urban centers grapple with congestion and pollution, kick scooter sharing has emerged as a sustainable, flexible, and convenient solution. This study offers an overview of the industry's progress, highlighting the vital role it plays in creating more equitable and efficient urban environments. From equal access to innovative safety measures and intelligent vehicles, this research serves as an invaluable resource for stakeholders in urban mobility, policy-makers, and anyone invested in shaping the cities of tomorrow.

Research Scope

  • A brief overview of the kick scooter sharing market, including segments and types
  • Key market characteristics
  • Market drivers and restraints
  • PESTLE analysis for North America and Europe
  • Growth opportunities by country
  • Fleet and GMV forecasts at regional level
  • Top market trends
  • Key country profiles for Germany, the United Kingdom, Sweden, France, Italy, and the United States
  • Fleet and GMV forecasts
  • Regulatory environment
  • Competitive benchmarking
  • Competitive analysis
  • Case study of a city in each profiled country
  • Growth opportunity universe

Key Conclusion

In conclusion, the study's findings provide a roadmap for the future in which kick scooters are not only here to stay but set to thrive, transforming the way people move in urban landscapes throughout North America and Europe.

Author: Chanchal Jetha

 

Table of Contents

Why is it Increasingly Difficult to Grow?

The Strategic Imperative 8™

The Impact of the Top 3 Strategic Imperatives on the Kick Scooter Sharing Industry

Growth Opportunities Fuel the Growth Pipeline Engine™

Research Scope

Market Segmentation and Definition

Business Model

Key Characteristics

Key Competitors by Region

Growth Metrics

Kick Scooter Sharing Stakeholder Ecosystem

Growth Drivers

Growth Restraints

PESTLE Analysis Europe

PESTLE Analysis North America

Opportunity by Country

Opportunity by Country (continued)

Forecast Assumptions

Forecast Assumptions (continued)

Gross Market Value and Fleet Size Forecast

Fleet Size Forecast by Region

Gross Market Value Forecast by Region

Forecast Analysis by Region

Pricing Trends and Forecast Analysis

Competitive Environment

Key Trends

Trend 1—Accessibility for the Disabled

Trend 2—Service Diversification and New Product Launches

Trend 3—Safety Moving to the Top of the Priority List for Kick Scooter Sharing

Trend 4—Evolving Regulations to Drive Growth

Trend 5—Geographic Expansion

Trend 6—Vehicles Becoming More Intelligent and User-friendly

Growth Metrics

Gross Market Value and Fleet Size Forecast

Growth Metrics

Gross Market Value and Fleet Size Forecast

Gross Merchandise Value and Fleet Size Forecast Analysis

Germany—Decoding Kick Scooter Sharing's Ascendance in Urban Mobility

Competitive Benchmarking

Germany’s Micromobility Regulations

Berlin’s Kick Scooter Revolution

Berlin’s Kick Scooter Revolution (continued)

Kick Scooter Sharing Outlook, Germany, 2023

Growth Metrics

Gross Market Value and Fleet Size Forecast

GMV and Fleet Size Forecast Analysis

France—Cycling over Kick Scooters in Urban Mobility

Competitive Benchmarking

France’s Micromobility Regulations

Analyzing the Parisian Ban on Kick Scooters

Analyzing the Parisian Ban on Kick Scooters (continued)

Kick Scooter Sharing Outlook, France, 2023

Growth Metrics

Gross Market Value and Fleet Size Forecast

GMV and Fleet Size Forecast Analysis

Italy—Kick Scooter Sharing's Ascendance in Urban Mobility

Competitive Benchmarking

Italy’s Micromobility Regulations

Analyzing the Growth and Impact of Kick Scooter Sharing in Rome

Analyzing the Growth and Impact of Kick Scooter Sharing in Rome (continued)

Kick Scooter Sharing Outlook, Italy, 2023

Growth Metrics

Gross Market Value and Fleet Size Forecast

GMV and Fleet Size Forecast Analysis

Sweden—Needs for Sustainable Urban Mobility Solutions

Competitive Benchmarking

Sweden’s Micromobility Regulations

Lessons from Stockholm's Kick Scooter Experience

Lessons from Stockholm's Kick Scooter Experience (continued)

Kick Scooter Sharing Outlook, Sweden, 2023

Growth Metrics

Gross Market Value and Fleet Size Forecast

GMV and Fleet Size Forecast Analysis

United Kingdom—Cycling over Kick Scooters in Urban Mobility

Competitive Benchmarking

United Kingdom’s Micromobility Regulations

Kick Scooter Sharing Pilot in London

Analyzing the Growth and Impact of Kick Scooter Sharing in London

Kick Scooter Sharing Outlook, United Kingdom, 2023

Growth Metrics

Gross Market Value and Fleet Size Forecast

Growth Metrics

Gross Market Value and Fleet Size Forecast

Revenue and Fleet Size Forecast Analysis

United States—Micromobility's Vital Role in Urban Mobility

Competitive Benchmarking

United States’s Micromobility Regulations

Kick Scooter Sharing in Denver

Kick Scooter Sharing in Denver (continued)

Kick Scooter Sharing Outlook, United States, 2023

Growth Opportunity 1—Multimodal Integration

Growth Opportunity 1—Multimodal Integration (continued)

Growth Opportunity 2—Safety

Growth Opportunity 2—Safety (continued)

Growth Opportunity 3—Swappable Battery Infrastructure

Growth Opportunity 3—Swappable Battery Infrastructure (continued)

Your Next Steps

Why Frost, Why Now?

List of Exhibits

List of Exhibits (continued)

List of Exhibits (continued)

Legal Disclaimer

The burgeoning kick scooter sharing industry has emerged as a transformative force in urban mobility, changing the way people navigate cityscapes across North America and Europe. This comprehensive study, spanning 2021 to 2030, sheds light on the trajectory of fleet size and gross merchandise value (GMV) across both regions. The GMV for the kick scooter sharing industry totaled about $2 billion in 2022 and is set to increase at a compound annual growth rate of 25.9% to hit $12.70 billion by 2030. As urban centers grapple with congestion and pollution, kick scooter sharing has emerged as a sustainable, flexible, and convenient solution. This study offers an overview of the industry's progress, highlighting the vital role it plays in creating more equitable and efficient urban environments. From equal access to innovative safety measures and intelligent vehicles, this research serves as an invaluable resource for stakeholders in urban mobility, policy-makers, and anyone invested in shaping the cities of tomorrow.--BEGIN PROMO--

Research Scope

  • A brief overview of the kick scooter sharing market, including segments and types
  • Key market characteristics
  • Market drivers and restraints
  • PESTLE analysis for North America and Europe
  • Growth opportunities by country
  • Fleet and GMV forecasts at regional level
  • Top market trends
  • Key country profiles for Germany, the United Kingdom, Sweden, France, Italy, and the United States
  • Fleet and GMV forecasts
  • Regulatory environment
  • Competitive benchmarking
  • Competitive analysis
  • Case study of a city in each profiled country
  • Growth opportunity universe

Key Conclusion

In conclusion, the study's findings provide a roadmap for the future in which kick scooters are not only here to stay but set to thrive, transforming the way people move in urban landscapes throughout North America and Europe.

Author: Chanchal Jetha

 

More Information
Deliverable Type Market Research
Author Chanchal Jetha
Industries Automotive
No Index No
Is Prebook No
Keyword 1 Kick Scooter Sharing Market Analysis
Keyword 2 Scooter Sharing Industry
Keyword 3 Micro-Mobility Services
Podcast No
WIP Number PFB5-01-00-00-00