Industries Market Research Reports

The emergence of generative AI (GenAI) has sparked intense global interest in AI and how it can help improve customer experience (CX). Several factors drive interest in GenAI, including its positive impact on making conversational AI faster and smarter, enabling critical applications, including personalization at scale, improved self-service capabi...

The data protection industry is undergoing transformation driven by evolving cyber threats, increasing data privacy and handling regulations, and the complexities of the hybrid cloud landscape. This report highlights growth opportunities and trends that will influence the industry through 2028. It first examines strategic imperatives for the mar...

The data center colocation industry in North America is experiencing dynamic and rapid growth, offering enterprises cost-effective and dependable solutions for their IT infrastructure requirements. With the surge in enterprise digital transformation, sustainability initiatives, and the adoption of immersive technology, data centers have become esse...

As the European economy continues to suffer, growth, competitiveness, and digital resilience are top of mind for enterprises in the region. Cloud and the Internet of Things remain the foundational technologies powering digital transformation in European enterprises. Since 2010, Frost & Sullivan has conducted an annual survey of IT and business d...

In Latin America, businesses increasingly adopt cloud computing, artificial intelligence, and machine learning technologies to support their strategic business growth. Despite a projected slower economic growth in 2024, digital transformation remains robust. Companies seek external partners to assist them in their journey toward full digitization. ...

This study examines the trends in the North America customer experience outsourcing (CXO) services market and forecasts the market size. Companies today are desperately looking for ways to map Omnichannel strategies to their customer marketing strategies - thus taking out cost, streamlining operations and increasing revenue. The businesses that wil...

The voicebots market is still in its early stages in Europe but is one of the fastest-growing within the field of information and communication technology (ICT). By enhancing customer interactions and customer experience (CX), voicebot offerings seem ready to become one of the most valuable business solutions in the CX space. Latest advances in ar...

14 Dec 2020  |  North America  |  Market Research

IT/OT Convergence Accelerating Growth Opportunity in the Global Operational Technology (OT) Cybersecurity Market

Future Growth Potential Driven by Higher Awareness of Securing OT and ICS Environments

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In the industry 4.0 era, increased connectivity within and across cyber and physical systems has enabled smart manufacturing while escalating cybersecurity risks. This research assesses the global operational technology (OT) cybersecurity market over the 2018 to 2023 period. OT cybersecurity solutions protect OT systems from cyberattacks and includ...

24 Nov 2020  |  North America  |  Market Research

COVID-19 Geopolitical Chaos Highlights the Importance of Marketing Automation Solutions, 2020

Transformational Growth will Result as the Way We Communicate Fundamentally Changes

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The COVID-19 pandemic changed the way businesses run and how people communicate. Digital is king, and with the social distancing and lockdown rules in place, businesses must invest in digital solutions that enable remote working and automate business processes such as marketing and sales. Without these adjustments, businesses will lose out on conne...