Mega Trends

30 Jul 2019  |  Global  |  Megatrends

Data Monetization, Forecast 2018–2022

Powering Innovation Through Data Monetization

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An increasing number of companies are starting to build data-driven strategies to fuel growth in the upcoming data economy. Though in its nascent stages, data monetization is having a huge effect on many industry verticals. Every company will, at some stage, transform into a data company through direct or indirect approaches. However, there is a la...

Generation Z, the generation that comes after millennials, is now coming of age, entering the workforce, and growing in consumer power. By 2027, Gen Z will represent 20% of the US population--about 70 million people. In the United States, it is estimated that Gen Z has a direct spending power of at least $143 billion and an indirect spending power ...

16 Apr 2019  |  Global  |  Megatrends

The Top Trends, 2019

The Year of 5G, Autonomy, and the Edge

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This report looks at global trends set to make an impact in 2019. Every year Frost & Sullivan's Visionary Innovation Team of futurists, consultants, and analysts scans the short-term horizon and looks across industries to identify areas of disruption in the new year. This year, the power of technology and technology companies has emerged as a key t...

Generation Z currently makes up 24% of the global population and are set to have significant spending power. This "digitally native" population cohort, born between 1993 and 2007, will be an important customer base in the future. This age cohort is expected to be the most ethnically diverse and tolerant generation yet. It is also a socially and env...