Japanese B2C Carsharing Market

The Japanese automotive market has matured, with sales hovering at about 4 million cars in the last decade. It is set to decline further due to the declining population, the ageing population that has given up driving a car, the younger generation that is not interested in owning a car. Against the declining sales trends, the car sharing market has grown both in market size and with regard to awareness, especially in mega cities like Tokyo since 2010. It is currently dominated by a few top operators in Japan and by the traditional car sharing business. This deliverable discusses the membership numbers, vehicles in operation, and station numbers, among others. The base year is 2016 while the forecast period is 2017 to 2025.