Malaysia Telecom Market Landscape 2014

Mobile data services and other emerging services will drive the Malaysian Telecom market

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This report provides an in-depth analysis of the Malaysian Telecom Market with forecasts for the period 2014-2018. The report also provides key industry drivers and restraints. The Malaysian telecom industry experienced significant growth in recent years. Mobile penetration grew from 98.9% in 2008 to 141.2% in 2013, while mobile subscribers grew to 41.9 million at a rate of 54% during the same period. 2013 was a pivotal year for Malaysia’s mobile industry as Maxis lost its market leadership to Celcom. Furthermore, the market saw a decline in voice revenue for the first time. Over-the-top (OTT) applications and value-added services challenged traditional mobile offerings (voice and SMS) and significantly impacted the CSPs business. revenues. In order to grow the overall service revenue and sustain the wallet share from their subscribers, CSPs are exploring new business models such as IoT and Digital Services.

Table of Contents

Executive SummaryKey FindingsMobile Services Market Engineering MeasurementsBroadband Services Market Engineering MeasurementsCEO’s PerspectiveMalaysian Telecom Market OverviewMarket ScopeKey Questions This Study Will AnswerMarket DefinitionsMalaysian Economy OverviewMalaysian Mobile Services Market OverviewMalaysian Broadband Services Market OverviewDrivers and Restraints—Mobile Services MarketMarket DriversDrivers ExplainedDrivers Explained (continued)Market RestraintsRestraints ExplainedForecasts and Trends—Mobile Services Market2014 ForecastForecast AssumptionsForecast Assumptions (continued)Forecast Assumptions (continued)Mobile Subscriber ForecastMobile Service Revenue ForecastVoice & Non-Voice Mobile Service Revenue ForecastMarket Share and Competitive Analysis—Mobile Services MarketCompetitive Environment—Mobile Services MarketFive Forces Analysis—Mobile Service providersSWOT Analysis – Mobile Services MarketSWOT Analysis – Mobile Services Market (continued)Mobile Services Market AnalysisMobile Subscriber LandscapeSubscriber Net AddsMobile Service Revenue & Blended ARPUVoice RevenueBlended MoU, ARPM & Voice ARPUNon-Voice RevenuePrepaid Vs Postpaid revenuesDevice RevenueSmartphone PenetrationMVNOs in MalaysiaMarket Share and Competitive Analysis—Broadband Services Market Competitive EnvironmentBroadband Services Market AnalysisBroadband Subscriber ForecastBroadband Subscriber LandscapeBroadband Revenue (Key Service Providers)The Last WordThe Last Word—PredictionsLegal DisclaimerAppendixMarket Engineering MethodologyMobile Services Market Engineering MeasurementsBroadband Services Market Engineering MeasurementsLearn More—Next StepsAdditional Sources of Information on Malaysia Telecom Market LandscapeList of Companies Included in “Others”List of ExhibitsList of Exhibits (continued)GlossaryGlossary (continued)




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