Today’s aerospace, defense, and security environment is witnessing substantial information technology changes. The availability of wireless communication systems, social media networks, and the growing impact of artificial intelligence on our daily lives and individual experiences is creating a new market for expertise and capabilities that can defend against emerging threats from these networks and identify opportunities for exploitation. Emerging theories of information advantage and multi-domain awareness are taking form and driving military requirements. In response, the US Department of Defense (DoD) issued a Strategy for Operations in the Information Environment and formally recognized the information joint function. The US DoD leadership and Congress are identifying resources and expertise to maintain a competitive advantage. Emerging technologies and subject matter experts who understand how to leverage these new systems are growing. These developments represent an emerging market opportunity within the aerospace, defense, and security sector. This study explains the forces driving these changes and how businesses can position themselves for success.