2020 United States Automotive Technicians’ Choice Survey

2020 United States Automotive Technicians’ Choice Survey

Opportunities in the Automotive Tools Market

RELEASE DATE
23-Aug-2021
REGION
North America
Deliverable Type
Market Research
Research Code: K588-01-00-00-00
SKU: AU02213-NA-MT_25712
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2020 United States Automotive Technicians’ Choice Survey
Published on: 23-Aug-2021 | SKU: AU02213-NA-MT_25712

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This study covers the independent automotive aftermarket vehicle service technicians’ choice of tools. The survey was conducted using a computer-assisted telephone interview methodology in 2020. In total, 523 automotive technicians were surveyed for this research. To qualify as a respondent, an automotive technician has to be working at least 32 hours per week and physically work on vehicles on at least a weekly basis. Respondents represent automotive repair shops throughout the United States. Shop types include new-vehicle dealership service departments, franchised auto repair shops, and independent auto repair shops. Frost & Sullivan has been tracking the automotive repair tool industry through automotive technicians since 2008. When applicable, this research compares data trending as far back as 2008. The following slide displays the total sample sizes of the past collected data. Of notable mention, this research was not conducted in 2010; thus, no historical data are presented for 2010.

Definitions:
Power tool: Tools powered by a motor
Hand tool: A device for doing a particular job that does not use a motor, but is powered solely by the person using it
Handheld diagnostic tool: Reads a vehicle's onboard diagnostic and has reporting capability; specifically, it provides real-time data in addition to a standardized series of diagnostic trouble codes
Pneumatic or air tool: A tool activated by a gas, usually compressed air supplied by a gas compressor
Tool storage device: A tool box, roll cab, cart, or other unit that is used for storing tools
Quality: Relates to Original Equipment (OE) fit, form, and function; the closer something matches the original part, the higher the perceived quality
Reliability: Relates to service life; a reliable product is one that is less susceptible to premature failure and has comparatively low warranty claims
Innovation: Relates to coming up with new ideas or products and making continual improvements

Author: Stephen Spivey

Methodology

Methodology (continued)

Automotive Technician Profile—Shop Type and Region

Key Findings

Auto Tools Purchase Rate

Most Influential Factors in the Purchase Decision Process

Dominant Brand vs. Key Challengers—Summary of the Ownership Gap across Product Categories

Most Prevalent Purchase Channel Trends—Mobile Tool Distributor

Auto Tools Purchase Channel Trends

Matrix to Guide the Strategic Drivers When Selecting Auto Tools

Strategic Drivers of Power Tool Selection

Additional Insights—Strategic Drivers of Power Tools

Purchases of Power Tools

Purchases of Power Tools Among Technicians Who Prefer the Top Brands

Power Tools Market Performance Index

Top Ownership Brand Shares over Time—Power Tools

Brand Reputation Gap—Power Tools

Interpreting Word Clouds—What is Most Commonly Said

Word Cloud—Power Tools

Distribution Channels Over Time—Power Tools

Strategic Drivers of Hand Tool Selection

Additional Insights—Strategic Drivers of Hand Tools

Purchases of Hand Tools

Purchases of Hand Tools Among Technicians Who Prefer the Top Brands

Hand Tools Market Performance Index

Top Ownership Brand Shares over Time—Hand Tools

Brand Reputation Gap—Hand Tools

Word Cloud—Hand Tools

Distribution Channels Over Time—Hand Tools

Strategic Drivers of Handheld Diagnostic Tool Selection

Additional Insights—Strategic Drivers of Handheld Diagnostic Tools

Purchases of Handheld Diagnostic Tools

Purchases of Handheld Diagnostic Tools Among Technicians Who Most Prefer the Top Brands

Handheld Diagnostic Tools Market Performance Index

Top Ownership Brand Shares over Time—Handheld Diagnostic Tools

Brand Reputation Gap—Handheld Diagnostic Tools

Word Cloud—Handheld Diagnostic Tools

Distribution Channels Over Time—Handheld Diagnostic Tools

Strategic Drivers of Pneumatic/Air Tool Selection

Additional Insights—Strategic Drivers of Pneumatic/Air Tools

Purchases of Pneumatic/Air Tools

Purchases of Pneumatic/Air Tools Among Technicians Who Prefer the Top Brands

Pneumatic/Air Tools Market Performance Index

Top Ownership Brand Shares over Time—Pneumatic/Air Tools

Brand Reputation Gap—Pneumatic/Air Tools

Word Cloud—Pneumatic/Air Tools

Distribution Channels Over Time—Pneumatic/Air Tools

Strategic Drivers of Tool Storage Device Selection

Additional Insights—Strategic Drivers of Tool Storage Device Selection

Purchases of Tool Storage Devices

Purchases of Tool Storage Devices Among Technicians Who Prefer the Top Brands

Tool Storage Market Performance Index

Top Ownership Brand Shares over Time—Tool Storage Devices

Brand Reputation Gap—Tool Storage Devices

Word Cloud—Tool Storage Devices

Distribution Channels Over Time—Tool Storage Devices

Shop and Technician Profile

Shop and Technician Profile (continued)

Purchase Decision Process by Auto Tool

Role by Automotive Garage

Study Definitions

List of Exhibits

List of Exhibits (continued)

List of Exhibits (continued)

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This study covers the independent automotive aftermarket vehicle service technicians’ choice of tools. The survey was conducted using a computer-assisted telephone interview methodology in 2020. In total, 523 automotive technicians were surveyed for this research. To qualify as a respondent, an automotive technician has to be working at least 32 hours per week and physically work on vehicles on at least a weekly basis. Respondents represent automotive repair shops throughout the United States. Shop types include new-vehicle dealership service departments, franchised auto repair shops, and independent auto repair shops. Frost & Sullivan has been tracking the automotive repair tool industry through automotive technicians since 2008. When applicable, this research compares data trending as far back as 2008. The following slide displays the total sample sizes of the past collected data. Of notable mention, this research was not conducted in 2010; thus, no historical data are presented for 2010. Definitions: Power tool: Tools powered by a motor Hand tool: A device for doing a particular job that does not use a motor, but is powered solely by the person using it Handheld diagnostic tool: Reads a vehicle's onboard diagnostic and has reporting capability; specifically, it provides real-time data in addition to a standardized series of diagnostic trouble codes Pneumatic or air tool: A tool activated by a gas, usually compressed air supplied by a gas compressor Tool storage device: A tool box, roll cab, cart, or other unit that is used for storing tools Quality: Relates to Original Equipment (OE) fit, form, and function; the closer something matches the original part, the higher the perceived quality Reliability: Relates to service life; a reliable product is one that is less susceptible to premature failure and has comparatively low warranty claims Innovation: Relates to coming up with new ideas or products and making continual improvements Author: Stephen Spivey
More Information
Deliverable Type Market Research
No Index No
Podcast No
Predecessor NA
Author Stephen Spivey
Industries Automotive
WIP Number K588-01-00-00-00
Is Prebook No
GPS Codes 9800-A6,9967-A6,9813-A6,9801-A6