Analysis of the Asia-Pacific Secure Content Management (SCM) Market

Growing Concerns about Advanced Threats through E-mail and Web Gateways Drive the Adoption of SCM Solutions

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The Asia-Pacific secure content management (SCM) market comprises e-mail security and Web security. As enterprises continue to spend on security technologies to protect their employees from spamming and phishing e-mails and un-desired and malicious Web URLs, to enhance productivity at the workplace and defend against advanced threats passing through these gateways, the market registered positive growth (5.6% on a year-over-year (YoY) basis). Overall growth was driven by the rising adoption of Web security solutions across countries, especially in Japan, China, and Australia. While the e-mail security segment has become saturated, the Web security segment gained popularity among enterprises due to the need to acquire better visibility into employee behavior in the Web space in the aftermath of booming online social networking sites and emerging BYOD.

Table of Contents

1. Executive Summary
Key Findings
Market Engineering Measurements
CEO’s Perspective
2. Market Overview
Market Definitions
Market Geographical Coverage
Market Segmentation
Total Secure Content Management Market: Horizontal and Vertical Breakdown
Percent Revenue Breakdown by Region
Japan
ANZ
Greater China
ASEAN
India
3. External Challenges: Drivers and Restraints
Key Market Drivers Explained
Growing concerns about sophisticated threats through e-mail and Web vectors
The need to enhance productivity in the workplace
The need to protect intellectual assets from advanced attacks
Key Market Restraints Explained
The emergence of other advanced security technologies
The maturity of the e-mail security segment is likely to restrain overall market growth
The growing preference for cloud-based services hinders spending on product solutions
4. Forecast and Trends
Revenue Forecast
E-mail Security Segment
Web Security Segment
5. Demand Analysis
E-mail Security Segment
Demand Analysis by Vertical
Demand Analysis by Horizontal
Web Security Segment
Demand Analysis by Vertical
Demand Analysis by Horizontal
6. Market Share and Competitive Analysis
Competitive Analysis and Key Strategies and Tactics—E-mail Security Segment Share
Symantec
Cisco (IronPort)
Trend Micro
Sophos
Barracuda
Competitive Analysis and Key Strategies and Tactics—Web Security Segment Share
Blue Coat
Websense
Alps System
Digital Arts
Trend Micro
Competitive Environment
Top Competitors
Symantec
Cisco(IronPort)
Trend Micro
Websense
7. ANZ Breakdown
Key Findings
Market Engineering Measurements
Revenue Forecast
Secure Content Management Market
E-mail Security Segment
Web Security Segment
ANZ E-mail Security Segment—Demand Analysis by Country
ANZ E-mail Security Segment—Demand Analysis by Horizontal
ANZ E-mail Security Segment Share
ANZ Web Security Segment—Demand Analysis by Country
ANZ Web Security Segment—Demand Analysis by Vertical
ANZ Web Security Segment—Demand Analysis by Horizontal
ANZ Web Security Segment Share
8. ASEAN Breakdown
Key Findings
Market Engineering Measurements
Revenue Forecast
Secure Content Management Market
E-mail Security Segment
Web Security Segment
ASEAN E-mail Security Segment—Demand Analysis by Country
ASEAN E-mail Security Segment—Demand Analysis by Horizontal
ASEAN E-mail Security Segment Share
ASEAN Web Security Segment—Demand Analysis by Country
ASEAN Web Security Segment—Demand Analysis by Vertical
ASEAN Web Security Segment—Demand Analysis by Horizontal
ASEAN Web Security Segment Share
9. Greater China Breakdown
10. India Breakdown
11. Japan Breakdown
12. South Korea Breakdown
13. The Last Word—Predictions
14. Legal Disclaimer
15. Appendix
Market Engineering Methodology

Infographic



List of Figures & Charts

1. Total Secure Content Management Market: Market Engineering Measurements, Asia-Pacific, 2014
2. Total Secure Content Management Market: Horizontal and Vertical Breakdown, Asia-Pacific, 2014
3. Total Secure Content Management Market: Key Market Drivers, Asia-Pacific, 2015–2021
4. Total Secure Content Management Market: Key Market Restraints, Asia-Pacific, 2015–2021
5. E-mail Security Segment: Key Strategies and Tactics, Asia-Pacific, 2014
6. Web Security Segment: Key Strategies and Tactics, Asia-Pacific, 2014
7. Web Security Segment: Key Strategies and Tactics, Asia-Pacific, 2014
8. Total Secure Content Management Market: Competitive Structure, Asia-Pacific, 2014
9. E-mail Security Segment: Key Strategies and Tactics, ANZ, 2014
10. Web Security Segment: Key Strategies and Tactics, ANZ, 2014
11. Secure Content Management Market: Competitive Structure, ANZ, 2014
12. Secure Content Management Market: Market Engineering Measurements, ASEAN, 2014
13. E-mail Security Segment: Key Strategies and Tactics, ASEAN, 2014
14. Web Security Segment: Key Strategies and Tactics, ASEAN, 2014
15. Secure Content Management Market: Competitive Structure, ASEAN, 2014
16. Secure Content Management Market: Market Engineering Measurements, Greater China, 2014
17. E-mail Security Segment: Key Strategies and Tactics, Greater China, 2014
18. Web Security Segment: Key Strategies and Tactics, Greater China, 2014
19. Secure Content Management Market: Competitive Structure, Greater China, 2014
20. Secure Content Management Market: Market Engineering Measurements, India, 2014
21. E-mail Security Segment: Key Strategies and Tactics, India, 2014
22. Web Security Segment: Key Strategies and Tactics, India, 2014
23. Secure Content Management Market: Competitive Structure, India, 2014
24. Secure Content Management Market: Market Engineering Measurements, Japan, 2014
25. E-mail Security Segment: Key Strategies and Tactics, Japan, 2014
26. Web Security Segment: Key Strategies and Tactics, Japan, 2014
27. Secure Content Management Market: Competitive Structure, Japan, 2014
28. Secure Content Management Market: Market Engineering Measurements, South Korea, 2014
29. E-mail Security Segment: Key Strategies and Tactics, South Korea, 2014
30. Web Security Segment: Key Strategies and Tactics, South Korea, 2014
31. Secure Content Management Market: Competitive Structure, South Korea, 2014


1. Total Secure Content Management Market: Regional Coverage, Asia-Pacific, 2014
2. Total Secure Content Management Market: Segmentation, Asia-Pacific, 2014
3. Total Secure Content Management Market: Percent Revenue Breakdown by Region, Asia-Pacific, 2014
4. Total Secure Content Management Market: Revenue Forecast, Asia-Pacific, 2013–2021
5. E-mail Security Segment: Revenue Forecast, Asia-Pacific, 2013–2021
6. Web Security Segment: Revenue Forecast, Asia-Pacific, 2013–2021
7. Percent Revenue Breakdown by Vertical E-mail Security Segment: Asia-Pacific, 2014
8. Percent Revenue Breakdown by Horizontal E-mail Security Segment: Asia-Pacific, 2014
9. Percent Revenue Breakdown by Vertical Web Security Segment: Asia-Pacific, 2014
10. Percent Revenue Breakdown by Horizontal Web Security Segment: Asia-Pacific, 2014
11. Percent Sales Breakdown E-mail Security Segment: Asia-Pacific, 2014
12. Percent Sales Breakdown Web Security Segment: Asia-Pacific, 2014
13. Secure Content Management Market: Revenue Forecast, ANZ, 2013–2021
14. E-mail Security Segment: Revenue Forecast, ANZ, 2013–2021
15. Web Security Segment: Revenue Forecast, ANZ, 2013–2021
16. Percent Sales Breakdown E-mail Security Segment: ANZ, 2014
17. Percent Revenue Breakdown by Vertical E-mail Security Segment: ANZ, 2014
18. Percent Revenue Breakdown by Horizontal E-mail Security Segment: ANZ, 2014
19. Percent of Revenue E-mail Security Segment: ANZ, 2014
20. Percent of Revenue Web Security Segment: ANZ, 2014
21. Percent Revenue Breakdown by Vertical, Web Security Segment: ANZ, 2014
22. Percent Revenue Breakdown by Horizontal, Web Security Segment: ANZ, 2014
23. Percent of Revenue Web Security Segment: ANZ, 2014
24. Secure Content Management Market: Revenue Forecast, ASEAN, 2013–2021
25. E-mail Security Segment: Revenue Forecast, ASEAN, 2013–2021
26. Web Security Segment: Revenue Forecast, ASEAN, 2013–2021
27. Percent Revenue Breakdown by Country E-mail Security Segment: ASEAN, 2014
28. Percent Revenue Breakdown by Vertical E-mail Security Segment: ASEAN, 2014
29. Percent Revenue Breakdown by Horizontal E-mail Security Segment: ASEAN, 2014
30. Percent of Revenue E-mail Security Segment: ASEAN, 2014
31. Percent Revenue Breakdown by Country Web Security Segment: ASEAN, 2014
32. Percent Revenue Breakdown by Vertical Web Security Segment: ASEAN, 2014
33. Percent Revenue Breakdown by Horizontal Web Security Segment: ASEAN, 2014
34. Percent of Revenue Web Security Segment: ASEAN, 2014
35. Secure Content Management Market: Revenue Forecast, Greater China, 2013–2021
36. E-mail Security Segment: Revenue Forecast, Greater China, 2013–2021
37. Web Security Segment: Revenue Forecast, Greater China, 2013–2021
38. Percent Revenue Breakdown by Country E-mail Security Segment: Greater China, 2014
39. Percent Revenue Breakdown by Horizontal E-mail Security Segment: Greater China, 2014
40. Percent of Revenue E-mail Security Segment: ASEAN, 2014
41. Percent Revenue Breakdown by Country Web Security Segment: Greater China, 2014
42. Percent Revenue Breakdown by Vertical Web Security Segment: Greater China, 2014
43. Percent Revenue Breakdown by Horizontal Web Security Segment: Greater China, 2014
44. Percent of Revenue Web Security Segment: Greater China, 2014
45. Secure Content Management Market: Revenue Forecast, India, 2013–2021
46. E-mail Security Segment: Revenue Forecast, India, 2013–2021
47. Web Security Segment: Revenue Forecast, India, 2013–2021
48. Percent Revenue Breakdown by Vertical E-mail Security Segment: India, 2014
49. Percent Revenue Breakdown by Horizontal E-mail Security Segment: India, 2014
50. Percent of Revenue E-mail Security Segment: India, 2014
51. Percent Revenue Breakdown by Vertical Web Security Segment: India, 2014
52. Percent Revenue Breakdown by Horizontal Web Security Segment: India, 2014
53. Percent of Revenue Web Security Segment: India, 2014
54. Secure Content Management Market: Revenue Forecast, Japan, 2013–2021
55. Web Security Segment: Revenue Forecast, Japan, 2013–2021
56. Percent Revenue Breakdown by Vertical E-mail Security Segment: Japan, 2014
57. Percent of Revenue E-mail Security Segment: Japan, 2014
58. Percent Revenue Breakdown by Vertical Web Security Segment: Japan, 2014
59. Percent Revenue Breakdown by Horizontal Web Security Segment: Japan, 2014
60. Percent of Revenue Web Security Segment: Japan, 2014
61. Secure Content Management Market: Revenue Forecast, South Korea, 2013–2021
62. E-mail Security Segment: Revenue Forecast, South Korea, 2013–2021
63. Web Security Segment: Revenue Forecast, South Korea, 2013–2021
64. Percent Revenue Breakdown by Vertical E-mail Security Segment: South Korea, 2014
65. Percent Revenue Breakdown by Horizontal E-mail Security Segment: South Korea, 2014
66. Percent of Revenue E-mail Security Segment: South Korea, 2014
67. Percent Revenue Breakdown by Vertical Web Security Segment: South Korea, 2014
68. Percent Revenue Breakdown by Horizontal Web Security Segment: South Korea, 2014
69. Percent of Revenue Web Security Segment: South Korea, 2014



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