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15 Dec 2022  |  North America  |  Market Research
The Impact of the Metaverse on Digital Advertising
The Metaverse is Reshaping Marketing Strategies and Offering Brands Revolutionary Ways to Engage with their Audiences
The metaverse as a concept can be complex to understand. Frost & Sullivan categorizes the metaverse as an interconnected network of persistent 3D worlds and simulations where end users, represented by virtual avatars, are enabled with a sense of social presence and spatial awareness and participate in an extensive virtual economy. This study dis...
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10 Dec 2013  |  Global  |  Market Research
Global Marketing Automation Software Market
MAS Becomes a must have Tool, Enabling Marketers to Focus on Measurement, Driving Revenues
This global marketing automation software (MAS) market study discusses the drivers and restraints to growth, market trends, and technology trends. Global and regional forecasts are included. The base year is 2013 and the forecast period runs through 2020. The market is divided into 3 regions: NALA, EMEA, and APAC. The study covers pricing trends al...
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01 Apr 2015  |  Global  |  Market Research
Global Marketing Automation Software Market
Marketing Automation Evolves into a True Cross-Channel Marketing Suite
The global marketing automation market continues to show phenomenal growth. This study discusses two end-user segments: small and medium-sized businesses (SMB) and large enterprises. The regional forecast spans North America, Latin America, Europe, the Middle East and Africa, and Asia-Pacific. Market drivers and restraints are ranked and explained....
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22 Feb 2018  |  North America  |  Market Research
Global Video Game Systems Market, Forecast to 2023
Platform Differentiation, New Marketing Opportunities, and Innovative Technologies Still Abound in a Mature Market
Video game systems consist of two sub-categories, consoles and handheld devices. A video game console is a preconfigured, ready-to-play, interactive appliance whose primary purpose when connected to a television is video gaming. Examples include Sony’s PlayStation 4 and Microsoft’s Xbox One. A video game handheld is a self-contained unit with the s...
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22 Sep 2016  |  South Asia, Middle East & North Africa  |  Market Research
Analysis of the Broadcast Video Content Marketplace in MENA
Fragmented Demography and Millennial Population Present Vibrant Opportunities for Media Companies
The broadcast video content marketplace in MENA is undergoing a transition in delivery technologies and platforms lately. With revenues from advertisements almost stagnant from free to air channels, broadcasters and content producers are adopting Pay TV platform for content monetization. Though Middle East and North Africa are considered as a singl...
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09 Nov 2012  |  Global  |  Market Research
Global Enterprise Search Market
Big Data and Consolidation Shaping the Future Course of the Market
This research service provides a detailed Market Engineering analysis of the global enterprise search market. The service ranks and explains market drivers and restraints. It also provides forecasts for revenue and unit shipments. Segment based analysis is provided based on type of installation, and deployment in search across application vertical...
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09 Dec 2014  |  South Asia, Middle East & North Africa  |  Market Research
Marketing Automation Solutions MarketIndia
Increasing Enterprise Digital Marketing Initiatives Drive Growth at a CAGR of 25% by 2020
A Marketing Automation Solution (MAS) is a tool that automates marketing and sales activities to drive revenue growth and empowers organizations to make data-driven decisions. It includes Content Marketing Enablement, Lead Management, Sales Enablement, and Marketing Analytics and Measurement. The MAS market in India is at a nascent stage; awareness...
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25 Nov 2015  |  Global  |  Market Research
Global Enterprise Content Management Market
Healthcare and Financial Services Verticals Propelling Market Growth
The research service offers a closer look into the global enterprise content management (ECM) market. It provides an overview of the drivers and restraints, and key vertical, technology, and regional trends. In addition to global ECM market forecasts, the analysis provides vertical and regional forecasts. The study analyses the healthcare, financia...
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12 Sep 2012  |  Global  |  Analyst Briefing
Global Animation Software Market
Emerging Markets, Mobile Applications and Cloud To Catalyze Double Digit Growth
This research service analyzes the global animation software market. Some of the key animation software vendors covered in this analysis are Autodesk, Adobe Systems Inc., Side Effects Software, Smith Micro Software, MAXON, and Toon Boom Animation Inc. The primary growth driver in the animation market is related to the greater consumption of content...
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12 Jul 2019  |  North America  |  Market Research
Global Content Management Solutions Market for the Media Industry, Forecast to 2024
In a Fragmented Market, Home-grown Solutions Restrict Revenue Growth and North America Remains the Primary Focus for Market Expansion
Consumption of news and entertainment has evolved; consumers want access to information anytime, anywhere, and across devices. This is driving the adoption of CMS to deliver content across form factors. The need for this shift in media consumption habits is the result of changing expectations of consumers who are demanding news and media platforms ...
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