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17 Apr 2023  |  North America  |  Market Research
Global Content Monetization Opportunities for Telcos in the Metaverse
Vast Revenue Growth Opportunities Await Operators Positioning as Metaverse Content Providers
Diversification beyond a telco’s core connectivity business is a necessity as various traditional services (e.g., fixed-line telephony, wireless telephony, and broadband offerings) commoditize. Telcos that successfully transition their business to newer edge computing and digital content services will remain relevant and succeed in the market. ...
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16 Sep 2016  |  South Asia, Middle East & North Africa  |  Market Research
Over the Top (OTT) Video Market Update, India, 2016
OTT to Energize the Indian TV Market; Intensify Competition, and Create Strategic Partnerships and Subscription Models
This research study provides an analysis of the over-the-top (OTT) video consumption in India. It gives an insight into the market scenario and growth prospects of key market participants, new entrants and the impact of telecom services in bringing about a drastic change in the way television is consumed in India. A competitive analysis of the stak...
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23 May 2023  |  Global  |  Frost Radar
Frost Radar™: Video on Demand (VOD) Market
A Benchmarking System to Spark Companies to Action - Innovation that Fuels New Deal Flow and Growth Pipelines
Frost & Sullivan’s global team of analysts and consultants continuously researches a wide range of industries across the globe. The primary and secondary analysis span the entire value chain, identifying organizations that consistently develop new growth strategies based on a visionary understanding of the future and a proven ability to address eme...
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15 Dec 2022  |  North America  |  Market Research
The Impact of the Metaverse on Digital Advertising
The Metaverse is Reshaping Marketing Strategies and Offering Brands Revolutionary Ways to Engage with their Audiences
The metaverse as a concept can be complex to understand. Frost & Sullivan categorizes the metaverse as an interconnected network of persistent 3D worlds and simulations where end users, represented by virtual avatars, are enabled with a sense of social presence and spatial awareness and participate in an extensive virtual economy. This study dis...
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01 Apr 2015  |  Global  |  Market Research
Global Marketing Automation Software Market
Marketing Automation Evolves into a True Cross-Channel Marketing Suite
The global marketing automation market continues to show phenomenal growth. This study discusses two end-user segments: small and medium-sized businesses (SMB) and large enterprises. The regional forecast spans North America, Latin America, Europe, the Middle East and Africa, and Asia-Pacific. Market drivers and restraints are ranked and explained....
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19 Jun 2013  |  North America  |  Market Research
Global Digital Broadcast and Cinematography Cameras Market
Demand Saturation Slows Total Market; But Cinema Propels Product Innovation and Revenue Growth
The total digital broadcast and cinematography cameras market is in a mature phase and exhibited negligible annual growth in 2012. While digitization and HD sustain demand in the broadcast segment, it is the cinema sector that will fuel growth, albeit marginally. The market used to be distinctly segmented- with specific type of cameras for specific...
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15 Jun 2012  |  Global  |  Market Research
Global Marketing Process Optimization Solutions Market
Continued Success for the Global Marketing Process Optimization Solutions Market
This research covers the global marketing process optimization solutions market. Frost & Sullivan defines the MPOS market as a value chain of product suites that offer marketing departments the ability to execute marketing functions including: planning, creation of print and digital marketing collateral, campaign and workflow management, benchmarki...
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28 Sep 2017  |  South Asia, Middle East & North Africa  |  Market Research
Outlook of Internet Protocol Television (IPTV) Market in Argentina, Brazil and Colombia, 2017
Argentina at the forefront of converged services; Brazil to be adoption pioneer in the next 5-years; Colombia’s high smartphone use can popularize tri
The Industry Docket gauges the business opportunity for converged media services in Latin America, identifying the hottest markets for investment and scope for near term IPTV launch. It formulates a go-to-market strategy to penetrate such markets leveraging existing telecom and pay TV operators. The potential challenges of establishing triple-play ...
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14 Jun 2024  |  North America  |  Frost Radar
Frost Radar™: Account-based Marketing Platforms, 2024
A Benchmarking System to Spark Companies to Action - Innovation that Fuels New Deal Flow and Growth Pipelines
The Frost Radar on account-based marketing (ABM) platforms analyzes providers that offer technology platforms, tools, and services created to streamline and optimize the execution of ABM strategies. ABM is a strategic approach in which a business targets its marketing efforts on a specific set of high-value accounts through personalized engagement...
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18 Sep 2018  |  North America  |  Market Research
Global Routers, Switchers, and Master Controls Market, Forecast to 2023
Market Consolidation and Convergence of Product Offerings Drive Market Growth
This study on the routers, switchers, and master controls market covers software and hardware point solutions as well as comprehensive, large-scale value based applications that support the video production and broadcasting needs of consumers. The global market generated $656.6 million in 2017, and is expected to grow at a compound annual growth ra...
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