Search results for: 'experiments design'

Recreational vehicles (RVs) are increasingly popular across Europe for the freedom, flexibility, comfort, and convenience of a house for travel, camping activities, and temporary accommodation. The growing RV market is attributed to the ever-expanding demand to travel in comfort and style. Motorhomes are the most popular type of RVs, followed by ca...

The European passenger vehicle connected services industry is based on a technology that allows a vehicle to connect to the Internet of Things. This report discusses how original equipment manufacturers (OEMs) have been innovating to allow passenger vehicles to connect through various modes, such as embedded, tethered, and smartphone integrations. ...

12 Jul 2021  |  Europe  |  Market Research

Sweden Light Vehicle Leasing Growth Opportunities

Customer Experience Driven by Digital Business Models Creates New Growth Opportunities

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Companies view vehicle leasing as a solution to the growing number of challenges they face in their mobility needs. These include challenges associated with vehicle funding, fleet maintenance, and, more importantly, residual risk handling. Businesses focus on their core products or services and seek to outsource support activities. Mobility is a si...

This study analyzes the European head-up display (HUD) market from 2022 to 2030. BMW was the first European original equipment manufacturer (OEM) to integrate HUD, a technological improvement over the head-down display (HDD) interface commonly used in the automotive industry. Over the years, HUDs have become a part of different types of vehicles in...

This Frost & Sullivan study offers insight into European OEMs’ over-the-air (OTA) update (firmware-over-the-air [FOTA]/software-over-the-air [SOTA]) strategies. Frost & Sullivan segments OTA updates into 12 categories: Powertrain, Infotainment Services, Connected Services, Advanced Driver Assistance Systems/Autonomous Driving (ADAS/AD), Chassis, Re...

Automakers across the globe are increasingly showing more interest towards light emitting diodes (LEDs) as they offer better luminescence, have a superior service life, consume lower amounts of energy, and have greater design flexibility for creating different shapes and sizes. This research service explores the current LED driver sourcing strategy...

Original equipment manufacturers (OEMs) always strive to provide customers with the features they seek in a new car. However, this becomes complicated when female and male buyers have different vehicle choices. By conducting a survey on customer preferences for new vehicles, OEMs can design vehicles in accordance with certain key customer considera...

19 Feb 2021  |  Europe  |  Market Research

Adaptation of Adjacent Retail Initiatives Driving Automotive Retail Digitalization

Future Growth Potential via Customer Engagement and Digital Tools Creates Growth Opportunities

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Key Issues Addressed

The COVID-19 pandemic shows the automotive retail industrys dependence on physical stores. While these physical stores are expected to continue being relevant in the future, the pandemic has brought digital tools role in customer engagement to the forefront. Every automotive retail stakeholder can transform its customers' appeal by embracing digit...

Vehicle manufacturers are looking at lighting solutions to create an identity for their brands. The LED lighting technology brings more flexibility to design front and rear lighting systems. Demand for these systems is increasing because of the LED solution and the growing awareness among consumers regarding the importance of adaptive lighting solu...