Search results for: 'marketing activities ad digital'

The global automotive industry is being completely redefined, from what goes into an automobile to how raw material is mined for production. Every underlying tenet of the industry is changing as the world strives toward sustainability, consumer preferences evolve, and data grows in abundance and significance. This comprehensive Frost & Sullivan...

A digital twin is a virtual replica of a product, system, or process. Geopolitical tensions arising as a result of the COVID-19 pandemic, trade disputes, wars between countries, and other factors have prompted automakers and their suppliers to employ digital technologies to minimize operational disruptions, reduce costs and resource utilization, re...

The aim of this study is to research, analyze, and forecast digital retailing in the automotive industry. Digital retailing is creating a revolution in the way cars are being sold or the way a brand is being experienced in prime areas of a city. The research identifies retail strategies and opportunities for future growth of automotive original equ...

16 Jul 2019  |  North America  |  Market Research

Digital KPIs Transforming the Automotive Industry

Customer-centric Metrics at the Forefront of Performance Assessment as Companies Embrace Digitization and Expand into New Monetization Avenues

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The automotive industry as we now know it is undergoing a distinct, irreversible shift. Nothing is the same it was five years ago. Companies continue investing in new technologies that will enhance their customer-facing applications and their internal efficiencies. However, when it comes to measuring their performance as an organization or to asse...

Alibaba is leading a new wave in the automotive market in China. It is enhancing its supply chain to a higher and concentrated vertical level, by interconnecting leading automotive original equipment manufacturers (OEMs), small and medium enterprises (SMEs), distributors, retailers, and consumers from offline presence to online involvement. More t...

This Frost & Sullivan research service analyzes digital retail initiatives in new electric vehicle (EV) sales, focusing on the European, North American, and Chinese new electric passenger vehicle market. It provides an overview of the digitalization influence on stakeholders in the retail value chain. This study discusses potential digital trend...

Recreational vehicles (RVs) are increasingly popular across Europe for the freedom, flexibility, comfort, and convenience of a house for travel, camping activities, and temporary accommodation. The growing RV market is attributed to the ever-expanding demand to travel in comfort and style. Motorhomes are the most popular type of RVs, followed by ca...

30 Mar 2020  |  Global  |  Market Research

Samsung C.A.S.E. and Digital Strategies in the Global Automotive Industry, Forecast to 2025

Harman, DRVLINE, and SDI Subsidiaries to Dominate a Combined $1 Trillion Technology Market

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Key Issues Addressed

Samsung is one of the world's biggest technology companies. It is arguably most popular for its wide and technologically advanced range of consumer electronics as well as home appliances. However, its capabilities also extend to various other industries and areas of expertise, including automotive, infrastructure engineering, construction, trading,...

This study assesses on-demand food delivery in Southeast Asia, with a focus on the platform-to-consumer segment. The key countries discussed are Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. On-demand food delivery is a door-to-door and online-to-offline service. Service operators integrate the value chains of catering ...