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01 Apr 2015  |  Global  |  Market Research

Global Marketing Automation Software Market

Marketing Automation Evolves into a True Cross-Channel Marketing Suite

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The global marketing automation market continues to show phenomenal growth. This study discusses two end-user segments: small and medium-sized businesses (SMB) and large enterprises. The regional forecast spans North America, Latin America, Europe, the Middle East and Africa, and Asia-Pacific. Market drivers and restraints are ranked and explained....

The building automation market is dependent on growth factors such as energy efficiency, supportive legislation and regulations for energy efficiency in buildings, as well as buildings' end-user comfort, advancements in digital technology, and growth in commercial construction. The growth is restrained by macroeconomic factors and a lack of legisla...

A Marketing Automation Solution (MAS) is a tool that automates marketing and sales activities to drive revenue growth and empowers organizations to make data-driven decisions. It includes Content Marketing Enablement, Lead Management, Sales Enablement, and Marketing Analytics and Measurement. The MAS market in India is at a nascent stage; awareness...

This global marketing automation software (MAS) market study discusses the drivers and restraints to growth, market trends, and technology trends. Global and regional forecasts are included. The base year is 2013 and the forecast period runs through 2020. The market is divided into 3 regions: NALA, EMEA, and APAC. The study covers pricing trends al...

This research service analyzes the European substation automation market and the impact of smart grid. Substation automation is an integral part of the smart grid installation across Europe. Incorporation of intelligence in the substation devices, and automating this operation using said intelligence is called substation automation. Automation of s...

This research service complements a recent market engineering report (MA35-67) on the total ICT spending in connected industries in Europe. It examines the drivers for ICT adoption in key industries, as well as how key technology trends influence different industries. Beyond the race to capture Connected Car in the automotive sector, other industri...

The evolution of connected car services has thrown the door open for several ICT opportunities. This research service highlights the ICT opportunities resulting from connected car deployments and analyses the drivers and restraints of the connected car market. It investigates the key ICT components that enable connected car services in line with po...

The smart and connected homes market is developing quickly and attracting a wide range of companies. Enabled by the Internet of Things (IoT), the journey towards smart and connected homes depends heavily on end user acceptance. This is a crucial factor for market participants to gain customer trust based on value propositions and suitable regional ...

The research service sets the stage for visionary thinking by identifying and analyzing one of the significant Mega Trends, Smart is the New Green. 'Smart' as a value proposition has been increasingly replacing 'Green' concepts. This presentation would highlight examples of projects, companies and technologies that will invade and change the smart ...