Search results for: 'branding bb'

26 Mar 2021  |  Global  |  Market Research

Maintaining Brand Loyalty as Digital Channels Thrive Amidst the COVID-19 Pandemic

CX-driven Innovative Solutions Create New Growth Opportunities

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Connecting with customers has become challenging with the vast number of purchasing options at their fingertips. Digital experiences such as shopping online, searching web portals for deals, checking out customer review sites, and using mobile loyalty apps are just a few digital experiences that are commonly used and enjoyed today. They can help bu...

07 Oct 2025  |  Global  |  Market Research

Coatings for On-Road Commercial Vehicles, Global, 2024–2031

Evolving Coating Demands Are Driving Transformational Growth Due to Environmental Regulations, Fleet Longevity, and Visual Branding

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This study provides a comprehensive assessment of the current status and future prospects of the global commercial vehicle coatings market, analyzing volume shipments and revenue at the manufacturer level from 2021 to 2031. It focuses on coatings applied to the exterior surfaces of on-road commercial vehicles—including heavy trucks, buses, coaches,...

In the highly competitive modern markets, brands are seeking to develop deeper and more meaningful relations with their target audiences by designing marketing campaigns that resonate with them. Digital marketing has emerged as one of the most efficient and continent ways for brands to connect with larger audiences and gathering data on their behav...

Frost & Sullivan’s 2024 Frost & Sullivan’s Contact Center Customer Perspectives survey, published in March 2024, unveiled that improving employee engagement, brand equity and customer loyalty, and automating business processes remain top priorities in 2024-2026. Improving the customer experience (CX) and employee experience (EX) are top of mind ag...

03 Nov 2022  |  Global  |  Market Research

Global Flooring Materials Market Growth Opportunities

eCommerce Platform Utilization Enhances Customer Acquisition and Branding

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Flooring materials include any finished material covering a subfloor structure. As the largest surface in the home or office, flooring can enhance the ambiance. Several factors influence the flooring materials market worldwide, including sustainability, innovations, and geopolitical uncertainties. The growing population and rapid urbanization dr...

Flexible packaging has emerged as one of the fastest-growing segments in the global plastics industry, supported by its lightweight nature, cost efficiency, and convenience. Plastics play a pivotal role in the flexible packaging industry, which continues to expand as demand for lightweight, cost-effective, and convenient packaging solutions across ...

03 Mar 2021  |  Global  |  Market Research

Convergence and Collaboration to Usher Circular Economy in the Plastics and Composites Industry

8 Transformational Growth Themes for Brand Owners Committed to Circularity

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Key Issues Addressed

Having successfully supported diverse applications across demanding industries, polymers and composites have emerged as key enablers of innovation in product design and manufacturing. Their exceptional physical and chemical properties, coupled with ease of processing and lower cost, render them ideal for a diverse set of applications across industr...

Lighting controls have transitioned from being simple devices that are used to control (turn on and turn off or dim) lighting appliances to being critical components of smart buildings. The advent of sensors and innovations in LED lighting has hastened developments within the lighting controls market. Apart from conventional benefits such as energy...

Several industries are witnessing a digital transformation due to the rise in technologies and Industry 4.0. The food and beverage (F&B) industry is seeing a new range of opportunities with improved connectivity, better food safety, and consumer interaction. F&B considers food safety to be prime due to the burden of food contamination and foodborn...