Over-the-Top(OTT) Video Executive Brief, Highlights on the Industry, MENA, April–September 2017

Over-the-Top(OTT) Video Executive Brief, Highlights on the Industry, MENA, April–September 2017

An Analysis of the OTT Market Trends, Key Competitors, New Entrants, Latest Technology and Influx of Investment

RELEASE DATE
05-Jan-2018
REGION
South Asia, Middle East & North Africa
Research Code: 9AC1-00-2C-00-00
SKU: EM00278-SA-MR_21289
$1,500.00
In stock
SKU
EM00278-SA-MR_21289
$1,500.00
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Description

This executive brief is one of a series that gives a summary of all the latest developments and industry updates from 2017. It includes major OTT platforms, new entrants, latest features unveiled, service expansion, partnerships and collaborations between content owners, producers, telecom operators, smartphone OEMs, distributors, OTT platforms, etc. The market leaders and a detailed account of the movers and shakers are analysed to give an overview of the ecosystem and its stakeholders. Investor pulse is encapsulated with the major funding and M&A rounds that have consolidated in the market.

The OTT video market is still evolving in terms of content and business models, with new entrants and regional incumbents experimenting with their services.Although the population and demographic in the MENA region are highly attractive as a market for on-demand TV, the volatility and political shakeups have dampened activity in the quarter. Internet penetration, supplemented by explosion of smartphones, is paving the way for a paradigm shift in the way MENA watches television. This growth is augmented by government initiatives on Internet proliferation and large-scale digital transformation. The prevalence of multiple OTT platforms offering varied content for target audiences, including local Arabs, global expats and other South Asian communities, presents a hot market for many competitors.

There is a vast opportunity for regional participants to create and serve the local audiences with exclusive, new-age content in order to compete with international standards of entertainment. In addition, there is a dearth of international content on TV, with limited access to English, South Asian and other content. Global players and regional operators can tap into this underserved segment and develop services to cater to this audience.

Key Issues Addressed

  • Who are the key OTT video companies and latest entrants in MENA?
  • What are the growth opportunities and new services expected?
  • What is the level of investment that is being pumped into this market?
  • What are the key trends to watch out for next few quarters?
  • What collaborations and partnerships are being formed among the stakeholders?

Table of Contents

Executive Brief on OTT Video, MENA

OTT Video Market Ecosystem

Key Market Highlights, April–September 2017

Go-to Market Strategy—Funding and Investments

Go-to Market Strategy—Value-add Features

Go-to Market Strategy—Content Partnerships and Alliances

Go-to Market Strategy—Telco and OEM Partnerships

New Entrants—Wavo

New Entrants—Z5 Weyyak

Content Strategy

Related News

Trends to Watch Out for Over the Next Few Quarters

Legal Disclaimer

List of Exhibits

The Frost & Sullivan Story

Value Proposition—Future of Your Company & Career

Global Perspective

Industry Convergence

360º Research Perspective

Implementation Excellence

Our Blue Ocean Strategy

Related Research
This executive brief is one of a series that gives a summary of all the latest developments and industry updates from 2017. It includes major OTT platforms, new entrants, latest features unveiled, service expansion, partnerships and collaborations between content owners, producers, telecom operators, smartphone OEMs, distributors, OTT platforms, etc. The market leaders and a detailed account of the movers and shakers are analysed to give an overview of the ecosystem and its stakeholders. Investor pulse is encapsulated with the major funding and M&A rounds that have consolidated in the market. The OTT video market is still evolving in terms of content and business models, with new entrants and regional incumbents experimenting with their services.Although the population and demographic in the MENA region are highly attractive as a market for on-demand TV, the volatility and political shakeups have dampened activity in the quarter. Internet penetration, supplemented by explosion of smartphones, is paving the way for a paradigm shift in the way MENA watches television. This growth is augmented by government initiatives on Internet proliferation and large-scale digital transformation. The prevalence of multiple OTT platforms offering varied content for target audiences, including local Arabs, global expats and other South Asian communities, presents a hot market for many competitors. There is a vast opportunity for regional participants to create and serve the local audiences with exclusive, new-age content in order to compete with international standards of entertainment. In addition, there is a dearth of international content on TV, with limited access to English, South Asian and other content. Global players and regional operators can tap into this underserved segment and develop services to cater to this audience.--BEGIN PROMO--

Key Issues Addressed

  • Who are the key OTT video companies and latest entrants in MENA?
  • What ar
More Information
No Index No
Podcast No
Author Aafia Bathool
Industries Entertainment and Media
WIP Number 9AC1-00-2C-00-00
Is Prebook No