Residential Air Conditioner Growth Opportunities in Southeast Asia

Residential Air Conditioner Growth Opportunities in Southeast Asia

Rising Urbanization Rates and Growing Energy-efficiency Drive Competitive Intensity

RELEASE DATE
15-Dec-2023
REGION
Asia Pacific
Deliverable Type
Market Research
Research Code: PFCA-01-00-00-00
SKU: EN_2023_453
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Description

The residential air conditioner market in Southeast Asia (comprising Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam) is currently in the growth stage and will expand at a strong CAGR of 7.3% between 2023 and 2028. Increased urbanization and rising awareness about energy-efficient air conditioners is increasing the demand. Poor outdoor air quality, and hot, humid climatic conditions further support this demand growth. While new air conditioners contribute a large percentage of the demand, replacement air conditioners are also seeing fast growth owing to concerns over energy efficiency. The market leaders are Japanese manufacturers who are well challenged by Korean, US, and Chinese competitors.

This report analyzes market trends for the 2021 to 2028 period. The base year is 2023. Indonesia and Vietnam are expected to be the fastest-growing markets while Thailand, Philippines, and Malaysia have high market potential. The focus in the next five years will be the development of innovative models that use green and efficient technologies. Market trends will also evolve, ensuring an intensified focus on sustainability in the air conditioning ecosystem.

Author: Viswesh Vancheeshwar

Table of Contents

Why is it Increasingly Difficult to Grow?

The Strategic Imperative 8™

The Impact of the Top 3 Strategic Imperatives on the Residential Air Conditioner (RAC) Market

Growth Opportunities Fuel the Growth Pipeline Engine™

Scope of Analysis

Product Segmentation

Growth Metrics

Growth Drivers

Growth Restraints

Forecast Assumptions

Revenue Forecast

Revenue by Product Type

Revenue and CAGR by Country

Market Snapshot—Indonesia

Market Snapshot—Malaysia

Market Snapshot—Singapore

Market Snapshot—Thailand

Market Snapshot—The Philippines

Market Snapshot—Vietnam

Growth Opportunity 1: Energy Efficiency

Growth Opportunity 1: Energy Efficiency (continued)

Growth Opportunity 2: Sustainable Cooling

Growth Opportunity 2: Sustainable Cooling (continued)

Growth Opportunity 3: Air Purification

Growth Opportunity 3: Air Purification (continued)

Growth Opportunity 4: Strategic Partnerships

Growth Opportunity 4: Strategic Partnerships (continued)

List of Exhibits

Legal Disclaimer

The residential air conditioner market in Southeast Asia (comprising Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam) is currently in the growth stage and will expand at a strong CAGR of 7.3% between 2023 and 2028. Increased urbanization and rising awareness about energy-efficient air conditioners is increasing the demand. Poor outdoor air quality, and hot, humid climatic conditions further support this demand growth. While new air conditioners contribute a large percentage of the demand, replacement air conditioners are also seeing fast growth owing to concerns over energy efficiency. The market leaders are Japanese manufacturers who are well challenged by Korean, US, and Chinese competitors. This report analyzes market trends for the 2021 to 2028 period. The base year is 2023. Indonesia and Vietnam are expected to be the fastest-growing markets while Thailand, Philippines, and Malaysia have high market potential. The focus in the next five years will be the development of innovative models that use green and efficient technologies. Market trends will also evolve, ensuring an intensified focus on sustainability in the air conditioning ecosystem. Author: Viswesh Vancheeshwar
More Information
Deliverable Type Market Research
Author Viswesh Vancheeshwar
Industries Environment
No Index No
Is Prebook No
Keyword 1 Residential Air Conditioner Market
Keyword 2 HVAC Solutions
Keyword 3 Residential Cooling Insights
Podcast No
Predecessor P8BE-01-00-00-00
WIP Number PFCA-01-00-00-00