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07 Jan 2021  |  North America  |  Market Research

North American Mobile Situational Awareness Market is Accelerating Out of Early Adopter Stage

Heightened First-Responder Safety and Effectiveness, Coupled with Affordable Subscription Pricing, Create New Growth Opportunities

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This study examines the North American mobile situational awareness market. For the purposes of this study, mobile situational awareness offerings are defined as software solutions that put near real-time information about critical field situations at the disposal of emergency first responder teams via their mobile devices. This information usually...

With top tier wireless carriers making situational awareness a key component of their hugely strategic public safety initiatives and with first responder communications and guidance becoming more critical in tumultuous times, Mobile Situational Awareness (MSA) solutions are of keen interest in the North American market. This study defines MSA a...

This study examines the North American mobile situational awareness solutions market. Profiles of two leading provider are presented, including an examination of their product portfolios and strategies. Market trends, adoption drivers and barriers, competitive innovations, and potential growth opportunities are also defined and discussed. The m...

This study examines current and near-term SMB (small and mid-sized business) demand for mobile worker software applications. It also profiles a subset of mobile worker app providers that are successfully reaching the SMB sector and identifies future growth opportunities in this market. The information contained in this study allows mobile worker a...

22 Aug 2022  |  North America  |  Market Research

Artificial Intelligence Powers Highly Competitive Mobile Sales Force Automation (SFA) Market in North America

Predictive Analytics, Mobile Access, Strategic Partnering Drive Growth

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The job of a sales representative continues to become more challenging and complex, with the rep under pressure to work faster, harder, and smarter. Mobile Sales Force Automation (SFA) solutions are designed to provide sales personnel with the real-time information and guidance they need to sell successfully, including managing leads, forecasting a...

The primary aim of this research is to gauge the usage trends of social networking within a business context, specifically related to internal and external communications. It covers drivers for social media use, prevalence of social media engagement, and management tool usage. Overall, 90% of respondents use social media for external communications...

CenturyLink’s acquisition is motivated by improving the performance for viewers of live events and day/date content releases to reduce buffering and failed starts during peak hours and catch up TV. Streamroot leverages a software-based mesh network and a deterministic data science methodology, providing device awareness to ensure that consumers hav...

24 Nov 2020  |  North America  |  Market Research

COVID-19 Geopolitical Chaos Highlights the Importance of Marketing Automation Solutions, 2020

Transformational Growth will Result as the Way We Communicate Fundamentally Changes

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The COVID-19 pandemic changed the way businesses run and how people communicate. Digital is king, and with the social distancing and lockdown rules in place, businesses must invest in digital solutions that enable remote working and automate business processes such as marketing and sales. Without these adjustments, businesses will lose out on conne...

07 Jul 2020  |  North America  |  Market Research

North American Mobile Field Service Management Market Continues to Offer Expansion Opportunities: Forecast to 2025

Evolving Field Service Environment, 5G, COVID-19 Poised to Have Significant Impact

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Key Issues Addressed

This study examines the North American mobile field service management market. Mobile FSM solutions are software applications that leverage a variety of technologies (geolocation, artificial intelligence, digital forms, etc.) on smartphones, tablets, rugged devices, and wearables in order to locate, manage, automate and/or optimize field-based serv...