Search results for: 'media power'

18 Mar 2021  |  Global  |  Market Research

Digital Twins in the Power and Utilities Industry

Decentralization and Decarbonization Will Drive Adoption across Power Generation, Transmission and Distribution, and Storage and Utilization Segments

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Decentralization, digitization, and decarbonization are transforming the global power and utilities industry. Of these three trends, digitization is the core enabler for decarbonization and decentralization in the industry, disrupting how electricity is produced, stored, distributed, and consumed by end users. Digitization also opens numerous new g...

New retail business models have emerged, and one crop is online-only businesses that sell exclusively through social media channels. Almost all social media platforms today offer retail functionalities that facilitate the electronic commerce (eCommerce) of goods and services. This online sales model is mainly driven by social influences and interac...

14 Feb 2018  |  Global  |  Megatrends

The Top Trends for 2018

The Power of Technology and Technology Companies

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This report looks at global trends set to make an impact in 2018. Every year Frost & Sullivan's Visionary Innovation Team of futurists, consultants, and analysts scans the short-term horizon and looks across industries to identify areas of disruption in the new year. This year the power of technology and technology companies has emerged as a key ...

Marketing is changing rapidly. Customers are no longer driven by advertisements; instead, their purchase decisions are influenced by their favorite content creators. Moreover, owing to the growing time spent online and the increasing amount of content, the creator economy is changing the way marketing is done. In this study, Frost & Sullivan exp...

30 Jul 2019  |  Global  |  Megatrends

Data Monetization, Forecast 2018–2022

Powering Innovation Through Data Monetization

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An increasing number of companies are starting to build data-driven strategies to fuel growth in the upcoming data economy. Though in its nascent stages, data monetization is having a huge effect on many industry verticals. Every company will, at some stage, transform into a data company through direct or indirect approaches. However, there is a la...

Generation Z currently makes up 24% of the global population and are set to have significant spending power. This "digitally native" population cohort, born between 1993 and 2007, will be an important customer base in the future. This age cohort is expected to be the most ethnically diverse and tolerant generation yet. It is also a socially and env...

Generation Z, the generation that comes after millennials, is now coming of age, entering the workforce, and growing in consumer power. By 2027, Gen Z will represent 20% of the US population--about 70 million people. In the United States, it is estimated that Gen Z has a direct spending power of at least $143 billion and an indirect spending power ...

The study is a detailed forecast of the total number of IoT devices globally. The study is broken out by region: North America, Asia Pacific, Europe, Middle East and Africa, and Latin America. The North American market is broken down between the United States and Canada. Each region is also broken down by application. The study is a combination of ...

Business-to-business (B2B) influencer marketing has the potential to generate $11.7 billion in revenue by the end of 2022, with more than 38% of B2B companies currently exploring influencer marketing as a new lead-generation avenue. Influencer marketing is set to become a mainstream approach for B2B companies that are looking to tap into the power ...